Food Texture Market: Food Innovation

What are food textures?

Food texture is used for enhancing the flavor and appearance of texture-modified foods and in improving the acceptability and enjoyment level of known food products. Food and beverage companies are widely using texturing agents in different processed foods due to the benefits they offer. They help in accumulating the nutrients and also in preventing microorganism growth, thereby extending the shelf life of the product. Moreover, they improve the appeal of food, which reflects positively on the sales of food items. Food textures add value to the core product. Texture Analyzer is instruments used for measurement and analysis of product texture using scientific methods. Thickening and gelling agents generally are added to improve the food texture. Frozen foods help to maintain the original color, flavor, and texture of the food.

End-use Applications

Food Texture industry has wide applications in ice creams, confectioneries, dairy products, chocolates, jams, bakery items, sauces, dressings, soups, and beverages. Consumers welcoming attitude is expected to make an impact in overall texturing agents demand in the future as an increase in attractiveness leads to spontaneous purchase by the consumer. Textures even help in dragging the attention of children and therefore has wide application in foods consumed by them, which include chocolates, jams, ice creams, and confectioneries. Demand on these confectioneries among children is also expected to impact overall market growth positively.

North America is the largest market for Food Texture Market

North America is the largest market and is expected to continue its dominance on account of developing product processing industry in the U.S. The growth in geographical regions can be attributed to the growing demand for processed food, rising innovation in food solutions, and increasing demand for bakery and confectionery products. The Asia Pacific and South America are expected to be the growing regions. Emerging countries in the region such as India and China will experience a spike in demand for texturing agents owing to the increasing production and consumption of processed foods. The improving economic conditions are leading to the growth of affluent urban populations, thereby creating a lucrative market for food texture. Other factors driving the growth of the region are the abundant availability of raw materials and cheap labor, expanding the retail sector, and the growing food and beverage industry.

Market Drivers

Increased health-related concern and shift toward natural food textures boost the demand for natural food texture agents. Companies started to give value for innovations through developing better Research and development facilities, which increase the demand for food textures. The major change that happens is the increase in demand for convenience goods, and this shift in consumer preference suddenly create a wide demand for food textures in the market. Consumer’s awareness of health has also resulted in the demand for food textures, which is influenced by changing consumer preference. Outstanding characteristics and potential of texturing agents in changing the flavor & texture of food and creating new product lines are responsible for the high adoption of food texturing agents. Functioning agents have been used widely in past decades because of the health benefits attained beyond the essential nutrients. Increase in demand for functioning agents boosts the food texture market globally. The growing emphasis on food quality, increasing demand from developing countries, the growing emphasis on food quality, growth in confectionery and bakery, growth in confectionery and bakery and excessive R&D activities are some factors that will propel the demand for food texture over the next five years.

Food Texture industry outlook

Players in the food texture market are increasingly offering customized solutions to the manufacturers in the food and beverage sector due to the application-specific desirability of several texturing functions. Product innovation is a go-to strategy for the majority of companies to stay relevant in the market. The leading players in the market are Ajinomoto Co. Inc., Archer Daniels Midland Co., Ashland Inc., Avebe, Cargill Inc., CP Kelco, E.I. Dupont DE Nemours & Company, Fiberstar Inc., Estelle Chemicals, FMC Corporation, Fuerst Day Lawson. Some of the common texturing agents used in companies are emulsifiers, stabilizing agents, thickening agents, gelling agents, blending agents, dietary fibers, enzymes, and others. The companies introduce various strategies such as new product launches, clinical trials, market initiatives, high expense on research and development, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market.