User and Entity Behavior Analytics Market - Forecast(2024 - 2030)

The Global User and Entity Behavior Analytics Market is forecast to reach $5.2 billion by 2026, growing at a CAGR of 46.5% from 2021 to 2026. Entity and User Insider threats, financial fraud, and targeted attacks can all be detected using behaviour analytics. This method is used to evaluate human behaviour patterns and then find deviations using statistical analysis and algorithms. User entity behavior analytics employs advanced analysis, compiles data from logs and reports, and examines packet, flow, file, and other sorts of data, as well as threat data, to determine whether certain types of activity and behavior are likely to be classified as a cyber-attack. The user behavior analytics provides the user with insider threat identification, prevention of data exfiltration, identification and prevention of fraud, actionable risk information and security of IP data.

The report: “User and Entity Behavior Analytics Market – Forecast (2021-2026)”, by IndustryARC covers an in-depth analysis of the following segments of the User and Entity Behavior Analytics Market Report. 

By Type: Solution, Service

By Deployment Type: On-premises, Cloud

By End-User Industry: Government and Defense, Energy and Utilities, Healthcare, Retail and e-commerce, Banking, Financial Services, and Insurance, IT and Telecom, Others

By Geography - North America (U.S, Canada, Mexico), South America(Brazil, Argentina, Chile, Colombia and others),Europe (Germany, UK, France, Italy, Spain , Colombia and Others), APAC(China, Japan India, SK, Australia, Singapore and Others), and RoW (Middle East and Africa).

During the forecast period, the insider threats under Solution segment is expected to account for the greatest proportion of the global user and entity behavior analytics market. Insider threat solutions are in high demand because businesses recognize the critical importance of preventing insider breaches. With the increased need for advanced technology and security solutions, organisations are substantially investing in threat/attack detection analytical solutions to reveal security concerns that criminals may exploit, which is driving the market for UEBA solutions.

By End users the market is segmented into Government and Defense, Energy and Utilities, Healthcare, Retail and e-commerce, Banking, Financial Services, and Insurance, IT and Telecom, Others. As the number of clients in the insurance, banking, and finance industries grows, so does the risk of cyber-crime. As a result, the UEBA is primarily employed by these industries since it offers users quick access to deposit and payment services. UEBA systems allow speedy identification of threats and alert the company to a broad variety of behavioral patterns and possible insider threats and thus attract the end users towards the market.

North American region is estimated to account for the largest share in the global market during the forecast period, owing to increased usage of consumer and organization functional analytics solutions. The increased use of mobile and online apps in the area, as well as the necessity for security solutions capable of identifying data threats, can be ascribed to the expansion of user behavior analytics security. Asia Pacific is projected to grow in forecasted period owing to increase of investment in security surveillance system for the safety of the residents in the countries like China and India. Moreover government investments in AI, 5G, cloud, IoT, networking and other technologies are expected to boost the UEBA market in the Middle East and Africa Region.

Adoption of User and Entity Behavior Analytics expand security perimeter to encompass monitoring activities for closed networks, users, cloud providers, and smart and wired endpoint devices. UEBA systems are tuned into user actions for assessing user activity and providing real-time and continuous monitoring. Moreover the outbreak of COVID-19 Impact has forced many sectors to operate online which increases the threat of cyber security and hence increases the demand for UEBA.

The adoption of user centric approach drives the user behavior analysis security as this approach is based upon an explicit understanding of users. This system provides strong technological base by identifying the needs of the organisation and thus provides solution for detection of insider risks, financial fraud and targeted attacks.

The factors restraining the growth of UEBA market include lack of knowledge regarding advanced insider threats and scarcity of trained security professionals. Advanced data exploration, categorization, and correlation capabilities are lacking in UEBA and thus becomes a challenge for the market.

Partnerships and acquisitions along with product launches are the key strategies of the players in the Thermoelectric Chiller Market. The major key players in the User and Entity Behavior Analytics Market include Dtex Systems, Splunk Inc., Bay Dynamics, Sqrrl Data, Inc., Securonix, Varonis Systems Inc., Exabeam, Inc., Niara, Inc., Gurucul, Rapid7.