Fresh Fruits Market Overview
The Fresh Fruits Market Size is estimated to reach $940.8 billion by 2027, growing at a CAGR of 2.9% over the forecast period of 2022-2027. Fresh fruit products do not undergo processes such as canning, pickling, dehydration, salting or fermenting before reaching the end users. Owing to the absence of such processing and preservation processes, fresh fruits possess superior nutritional benefits. Shifting customer consumption habits after the COVID-19 pandemic owing to a rise in health consciousness among the global population is anticipated to boost the adoption of fresh fruits during the forecast period. For instance, according to the Dutch Ministry of Foreign Affairs (CBI), although the consumption of fruit juices in Europe was decreasing at an annual rate of 1% till 2019, the consumption witnessed a major rise after the COVID-19 pandemic. Also, organic fruits and vegetables accounted for approximately 15% of the U.S. retail produce market in 2020. Meanwhile, the sale of fresh produce increased by around 11% in the U.S. between 2019 and 2020. However, supply chain disruptions and massive rises in operating costs are projected to challenge the growth of the market during the forecast period of 2022-2027.
Fresh Fruits Market Report Coverage
The report: “Fresh Fruits Market Forecast (2022-2027)" by IndustryARC, covers an in-depth analysis of the following segments in the Fresh Fruits Market.
By Type – Apples, Bananas, Dragon fruit, Mangoes, Kiwi,
Oranges & Mandarins, Macadamia, Pineapples, Persimmon, Pecan, Lychee,
Cherry, Avocado, Mangosteen, Cherry Plum, Plum, Durian, Pomegranate, Fig,
Nectarines, Cashew, Jackfruit, Date palm, Cherimoya, Cattley Guava and Others.
By Source – Organic and In-organic/Conventional.
By Distribution Channel – Direct Sales (B2B) and In-Direct Sales (B2C).
By Application – Commercial and Household
By Geography: North America (U.S., Canada and Mexico), Europe (Germany, United Kingdom (UK), France, Italy, Spain, Russia and the Rest of Europe), Asia Pacific (China, Japan, India, South Korea, Australia and New Zealand and Rest of Asia Pacific), South America (Brazil, Argentina, Chile, Colombia and Rest of South America) and Rest of the World (Middle East and Africa).
- Geographically, Asia-Pacific held a dominant market share in the year 2021 and is also anticipated to grow at the fastest pace during the forecast period 2022-2027. It is owing to a rapid rise in per-capita disposable income of the population in key Asia-Pacific economies such as China and India.
- The increasing adoption of online grocery delivery services in both developing as well as developed economies after the COVID-19 pandemic is playing a key role in the growth of the fresh fruits market. However, the absence of adequate cold storage infrastructure in low-and-middle-income countries impedes market development.
- A detailed analysis of the strengths, weaknesses, opportunities and threats will be provided in the Fresh Fruits Market Report.
Fresh Fruits Market- Market Share (%) by region, 2021.
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Fresh Fruits Market Segment Analysis - by Type
Fresh Fruits Market based on Type can be further segmented into Apples, Bananas, Dragon fruit, Mangoes, Kiwi, Oranges & Mandarins, Macadamia, Pineapples, Persimmon, Pecan, Lychee, Cherry, Avocado, Mangosteen, Cherry Plum, Plum, Durian, Pomegranate, Fig, Nectarines, Cashew, Jackfruit, Date palm, Cherimoya, Cattley Guava and Others. The Mangoes segment held a dominant share of the market in 2021. High per-capita consumption of mangoes by the population in the Asia-Pacific and Europe is causing key market players to increase fresh mango cultivation. For instance, according to the Food and Agriculture Organization (FAO), the per capita consumption of fresh mangoes is estimated to increase by approximately 20% by 2030. However, the Macadamia segment is estimated to grow with a CAGR of 0.4% over the forecast period of 2022-2027 owing to the growing volume of Macadamia harvest in Australia and China.
Fresh Fruits Market Segment Analysis - by Source
Fresh Fruits Market based on Source can be further segmented into Organic and Inorganic/Conventional. The Inorganic/Conventional segment accounted for the largest share of the market in 2021. The greater market share can be linked to conventional agriculture's improved fruit output, increased efficiency and reduced operating costs owing to the extensive use of synthetic fertilizers and pesticides. This enables producers to cultivate and harvest fresh fruits in larger volumes, thereby aiding them in achieving economies of scale. However, the Organic segment is estimated to be the fastest growing, with a CAGR of 4.2% over the forecast period of 2022-2027. The rapid growth of the segment can be primarily attributed to the rise in demand for organic fresh fruits in both developed regions as well as in major emerging economies.
Fresh Fruits Market Segment Analysis - by Geography
Asia-Pacific held a dominant market share of 42% in the year 2021 and is estimated to be the fastest-growing over the forecast period of 2022-2027. It is owing to a surge in disposable income of the population in major emerging economies such as China and India. According to the Chinese National Bureau of Statistics (NBS), the country’s per capita disposable income in 2021 was approximately $4,940 and has been growing at a rate of 8.8% over the past decade. Besides, South America is also estimated to witness lucrative growth during the forecast period owing to the increase in fresh fruit cultivation in major South American countries such as Brazil and Peru.
Fresh Fruits Market Drivers
The adoption of online grocery delivery services witnessed a substantial surge after the onset of COVID-19 as it enabled households to purchase and consume groceries, even when offline grocery stores and outdoor markets were shut down temporarily during the pandemic. For instance, BigBasket announced that the company recorded an 84% rise in the number of new customers in India owing to the pandemic in 2020. Meanwhile, the company also stated that the retention rate increased from 30%-45% to approximately 50% during the pandemic. This is a major factor driving the market since online grocery stores typically source fresh fruits in large volumes from local farms.
Rapid Expansion of Controlled Environment Agricultural (CEA) Practices has Proliferated the Market Demand
Increasing adoption of Controlled-environment agriculture (CEA) farming techniques by food producers is driving product demand during the forecast period. CEA utilizes technologies such as greenhouses, aquaculture and vertical farming to manipulate a crop's environment to the desired conditions for ensuring optimal growth and output. This helps to reduce crop wastage and optimize efficiency, thereby contributing to a greater and more consistent supply of fresh fruits in the market. For instance, vertical farms can grow 50 times more produce per square meter of land than traditional farms. Meanwhile, greenhouses can produce up to 15 times more yield per acre than under field conditions.
Fresh Fruits Market Challenges
Growing Fluctuations in Fresh Fruit Prices Impede the Market Growth
Increasing prices of fresh fruits across the global market are challenging product adoption. For instance, the price of fresh produce products in the U.S. increased by 10.1% between March 2021 and 2022. Fresh fruit witnessed a greater impact than other fresh produce products since their prices increased by around 19.4% between 2020 and 2022 when compared to a 16.4% rise in the prices of vegetables. In addition, fresh fruit prices increased drastically in India during August 2022 owing to limited product supply in the market.
Fresh Fruits Industry Outlook
Product launches, mergers and acquisitions, joint ventures and geographical expansions are key strategies adopted by players in the Fresh Fruits Industry. The top 10 companies in the Fresh Fruits market are-
1. Fresh Delmonte Produce Inc
2. Dole Plc
3. Mirak Group
5. Stemilt Growers LLC
6. Naturipe Farms LLC
7. Chiquita Brands
9. Driscoll's Inc
10. Göknur Gda
- In August 2022, Fresh Del Monte launched the La Original range of Environmentally friendly Pineapples. The product has a golden, juicy, sweet pulp that has the characteristic acidic and natural flavors, despite being green on the outside. These pineapples are grown without ripening regulators.
- In July 2022, Fresh Del Monte announced that they entered into a Partnership with OP Sermide Ortofruit. The partnership has the main objective of bringing melons from the Salse Valleys to Italian and European consumers.
- In July 2021, Dole Plc announced its merger with Total Produce plc, a key fresh produce company in Europe. The merger is anticipated to help simplify the current organizational structure of the two businesses to facilitate full operational integration, the realization of synergies and value generation.
Report Code- FBR 37191
Report Code- FBR 39832
Report Code- FBR 88371
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