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Transparent Display Market - Forecast(2024 - 2030)
Transparent Display Market Overview
Transparent Displays Market size is forecast to reach $7.9 billion by 2026, at a CAGR of 44.9% during 2021-2026. Growing demand for liquid crystal display based transparent displays for various verticals, increasing usage of transparent display for Head-Mounted Display (HMDs), and Head-Mounted Display products is analyzed to enhance the Transparent Display market share. In addition high growth for OLED based transparent display devices and high adoption of transparent display for digital signage products are expected to create significant growth opportunities for players in the market during the forecast period. In 2020, JDI developed transparent display with 87% high transparency, which is nearly the same as looking through a clear glass when the display is turned off. In 2020, Panasonic has released commercial 55-inch transparent self-illuminating transparent OLED display panel that does not require a backlight. Hence these developments are analyzed to drive the Transparent Display industry in the forecast period 2021-2026.
Report Coverage
The report: “Transparent Displays Market Report– Forecast (2021-2026)”, by IndustryARC covers an in-depth analysis of the following segments of the Transparent Display market
By Type: LCD, OLED, E-Paper, Others
By Product: HMD, HUD, Digital Signage, Smart Appliance
By Display Size: Small, Medium, and Large
By Resolution: HD, Full HD, UHD, Others
By End User: Industrial, Retail and hospitality, Automotive, Aerospace and defense, Transportation, Healthcare, Sports and entertainment, others.
By Geography: North America (U.S, Canada, Mexico), South America(Brazil, Argentina and others), Europe(Germany, UK, France, Italy, Spain, Russia and Others), APAC(China, Japan India, SK, Aus and Others), and RoW (Middle East and Africa)
Key Takeaways
- Transparent Display market in APAC region held a significant market share of 39.2% in 2020, due to the increase in demand for transparent displays in various end users, such as automotive, Electronics, healthcare.
- OLED segment has held significant share of 38% in 2020, rise in demand for OLED display technology due to advantages such as improved image quality, better contrast, higher brightness and much faster refresh rates with lower power consumption as compared to liquid crystal display technology is analyzed to drive the market growth.
- High adoption of transparent display for digital signage products is analysed to drive the market growth.
- Healthcare sector in Transparent Display Market is expected to witness a highest CAGR of 45.8% the forecast period. Increasing technological advancements in the healthcare industry is paving the way for the use of transparent displays in applications, such as surgery and patient check-up.
Global Transparent Display Market, By Region, 2020
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Transparent Display Market Segment Analysis - By Type
OLED segment has held significant share of 38.2% in 2020, rise in demand for OLED display technology due to advantages such as improved image quality, better contrast, higher brightness and much faster refresh rates with lower power consumption as compared to liquid crystal display technology is analysed to drive the market growth. Transparent OLED maximizes the advantages of OLED and can be used in various places from stores to autonomous vehicles. Moreover several companies have been launching advanced transparent OLED displays to gain the market traction. In 2021, LG Display has announced its plans to launch its transparent OLED screen. In 2020, Panasonic has released commercial 55-inch transparent self-illuminating transparent OLED display panel that does not require a backlight Hence, OLED display technology expected to provide ample opportunities for the transparent display market during the forecast period 2021-2026.
Transparent Display Market Segment Analysis - By End User
Healthcare sector in Transparent Display Market is expected to witness a highest CAGR of 45.8% in the forecast period. Increasing technological advancements in the healthcare industry is paving the way for the use of transparent displays in applications, such as surgery and patient checkup. Transparent displays are being deployed to assist surgeons during critical operations. In addition, the healthcare industry is exhibiting a substantial growth Y-o-Y, moreover several companies and research institutes are developing these displays for various applications. In 2021, Industrial Technology Research Institute (ITRI) has developed a transparent display surgical navigation system that can reduce the risk of surgery. This system provides high accuracy direct view type virtual-real fusion image information to meet the needs of preoperative communication and intraoperative navigation. In addition this can also be used in medical teaching and smart surgery in the future. Similarly, Companies such as LG, Planar and other are providing digital signage and display technology for the healthcare industry ranges across applications in hospitals and medical offices abound. Hence these global trends are analyzed to create demand for Transparent Display industry in the forecast period 2021-2026.
Transparent Display Market Segment Analysis - By Geography
Transparent Display market in APAC region held significant market share of 39.2% in 2020, due to the increase in demand for transparent displays in various end users, such as automotive, Electronics, healthcare and so on is driving the market growth. In addition, high demand for transparent display panels in South Korea, China, and Japan is a major contributor to the growth of the market. The presence of display panel manufacturers gives it a prime benefit of adopting the latest technology-based display devices, which provides ample opportunities to the transparent display market. In 2019, LG Electronics Inc. completed the construction of its new transparent OLED screen production plant in China. This would extensively increase the production of transparent OLED screens, in display sizes of 55 inches and above, by 60,000 units per month. In 2020, Chinese electronics company Xiaomi has launched Mi TV LUX an edge-to-edge transparent display. Hence these factors are analyzed to drive the transparent display industry outlook.
Transparent Display Market Drivers
Growing number of product launches with advancements is analyzed to drive the market.
Transparent displays are expected to change the way of using displays as this technology helps in displaying or transferring information. Many companies are investing in huge amount in R&D activities of transparent display technology. For instance, Samsung to launch a new triple foldable tablet and a transparent display phone in 2021. Similarly in 2021, Crystal Display Systems are planning to introduce the curved transparent liquid crystal display for retail displays that really give that unique edge that stand out from the usual displays. Japanese scientists invented intelligent glasses that remembers the place where people saw their keys, mobiles, and other things for the last time. Moreover, emergence of virtual reality devices compatible with smartphones supplements growth of this market. Furthermore, increasing awareness and adoption of advanced technologies are the factors that drive transparent display market share in the forecast period 2021-2026.
Miniaturization of Electronic Devices Drives the Need and Development of Transparent Display Technologies
These days, advanced technologies are growing faster where in each technology is renewed with implementation of new one. The transparent display came to solve major problems related to the device miniaturization. This lack of space on screen-based displays provide an opportunity for the development of transparent displays. The growth in transparent display market can be attributed to presence of major manufacturers and increasing R&D investments towards technology and product development by research universities and major manufacturers. In 2019, Samsung has announced to invest $11 Billion into Next-Generation Displays. Similarly LG has committed to invest heavily for the development of this technology. Hence these investments are analyzed to provide opportunities for the Transparent Display market in the forecast period 2021-2026.
Transparent Display Market Challenges
High Capital Investment Required for the Development of Transparent Displays
Although Transparent Display market is analyzed to grow at a significant rate, the high initial investments required for the R&D of this technology is set to hamper the growth of the market. The competitive display technology segment, new functionalities will increase the cost of development of the products related to this technology. On the other hand most of the technologies required for the outward of transparent display are in development stage only. The high initial investments and slow development process will hinder the Transparent Display market size in the forecast period.
Transparent Display Market Landscape
Product launches, acquisitions, Partnerships and R&D activities are key strategies adopted by players in the Transparent Display market. Transparent Display top 10 companies include Apple, Inc., AU Optronics Corp., Google, Inc., LG Electronics, Samsung Electronics, UDC Corp., Panasonic Corp., Sony Corp, Pioneer and Philips Corp. among others.
Acquisitions/Product Launches
- In 2020, Panasonic has released 55-inch transparent OLED display module. The new Panasonic product uses a self-illuminating transparent OLED display panel that does not require a backlight.
- In 2020, LG has partnered with Assa Abloy to supply transparent OLED automatic doors.
Relevant Report Titles:
Report Code: ESR 0251
Report Code: ESR 0026
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1. Transparent Display Market - Market Overview
1.1 Definitions and Scope
2. Transparent Display Market - Executive Summary
2.1 Market Revenue, Market Size and Key Trends by Company
2.2 Key trends by type
2.3 Key trends segmented by Geography
3. Transparent Display Market
3.1 Comparative Analysis
3.1.1 Product/Service Benchmarking-Top 5 Companies
3.1.2 Top 5 Financial Analysis
3.1.3 Market Value Split by Top 5 Companies
3.1.4 Patent Analysis
3.1.5 Pricing Analysis
4. Transparent Display Market – Startup Companies Scenario Premium
4.1 Top 10 Startup Company Analysis by
4.1.1 Investment
4.1.2 Revenue
4.1.3 Market Share
4.1.4 Market S Size and Application Analysis
4.1.5 Venture Capital and Funding Scenario
5. Transparent Display Market – Industry Market Entry Scenario Premium Premium
5.1 Regulatory Framework Overview
5.2 New Business and Ease of Doing Business Index
5.3 Case Studies of Successful Ventures
5.4 Customer Analysis – Top 10 Companies
6. Transparent Display Market - Market Forces
6.1 Market Drivers
6.2 Market Constraints/Challenges
6.3 Porters five force model
6.3.1 Bargaining power of suppliers
6.3.2 Bargaining powers of customers
6.3.3 Threat of new entrants
6.3.4 Rivalry among existing players
6.3.5 Threat of substitutes
7. Transparent Display Market – By Strategic Analysis (Market Size -$Million/Billion)
7.1 Value Chain Analysis
7.2 Opportunities Analysis
7.3 Product Life Cycle/Market Life Cycle Analysis
7.4 Suppliers and Distributors
8. Transparent Display Market - By Type
8.1 LCD
8.2 OLED
8.3 E-Paper
8.4 Others
9. Transparent Display Market - By Product
9.1 HMD
9.2 HUD
9.3 Digital signage
9.4 Smart Appliance
10. Transparent Display Market - By Display Size
10.1 Small
10.2 Medium
10.3 Large
11. Transparent Display Market - By Resolution
11.1 HD
11.2 Full HD
11.3 UHD
11.4 Others
12. Transparent Display Market - By End User
12.1 Industrial
12.2 Retail and Hospitality
12.3 Automotive
12.4 Aerospace and Defense
12.5 Transportation
12.6 Healthcare
12.7 Sports and Entertainment
12.8 Others
13. Transparent Display Market - By Geography (Market Size -$Million)
13.1 North America
13.1.1 U.S.
13.1.2 Canada
13.1.3 Mexico
13.2 South America
13.2.1 Brazil
13.2.2 Argentina
13.2.3 Rest of Americas
13.3 Europe
13.3.1 U.K.
13.3.2Germany
13.3.3 France
13.3.4 Italy
13.3.5 Spain
13.3.6 Russia
13.3.7 Rest of Europe
13.4 Asia-Pacific (APAC)
13.4.1 China
13.4.2 Japan
13.4.3 India
13.4.4 South Korea
13.4.5 Australia
13.4.6 Rest of APAC
13.5 Rest of World (RoW)
13.5.1 Middle East
13.5.2 Africa
14. Transparent Display Market - Market Entropy
14.1 New Product Launches
14.2 M&As, Collaborations, JVs and Partnerships
15. Transparent Display Market - Industry/Segment Competition Landscape Premium
15.1 Market Share Analysis
15.1.1 Market Share by Country — Top 5 Companies
15.1.2 Market Share by Region — Top 5 Companies
15.1.3 Market Share by Type of End User – Top 5 Companies
15.1.4 Market Share at Global Level — Top 10 Companies
15.1.5 Best Practices for Companies
16. Transparent Display Market – Key Company List by Country Premium Premium
17. Transparent Display Market - Company Analysis
17.1 Apple, Inc.,
17.2 AU Optronics Corp
17.3 Google, Inc.
17.4 LG Electronics
17.5 Samsung Electronics
17.6 UDC Corp
17.7 Panasonic Corp
17.8 Sony Corp
17.9 Pioneer
17.10 Philips Corp
LIST OF TABLES
1.Global MARKET SEGMENTATION Market 2019-2024 ($M)1.1 By Technology Market 2019-2024 ($M) - Global Industry Research
1.1.1 LCD Market 2019-2024 ($M)
1.1.2 OLED Market 2019-2024 ($M)
1.1.3 PDP Market 2019-2024 ($M)
1.2 By End-user Vertical Market 2019-2024 ($M) - Global Industry Research
1.2.1 Retail Market 2019-2024 ($M)
1.2.2 Consumer Electronics Market 2019-2024 ($M)
1.2.3 Automobile Market 2019-2024 ($M)
1.2.4 Aerospace and Defense Market 2019-2024 ($M)
2.Global COMPETITIVE LANDSCAPE Market 2019-2024 ($M)
3.Global MARKET SEGMENTATION Market 2019-2024 (Volume/Units)
3.1 By Technology Market 2019-2024 (Volume/Units) - Global Industry Research
3.1.1 LCD Market 2019-2024 (Volume/Units)
3.1.2 OLED Market 2019-2024 (Volume/Units)
3.1.3 PDP Market 2019-2024 (Volume/Units)
3.2 By End-user Vertical Market 2019-2024 (Volume/Units) - Global Industry Research
3.2.1 Retail Market 2019-2024 (Volume/Units)
3.2.2 Consumer Electronics Market 2019-2024 (Volume/Units)
3.2.3 Automobile Market 2019-2024 (Volume/Units)
3.2.4 Aerospace and Defense Market 2019-2024 (Volume/Units)
4.Global COMPETITIVE LANDSCAPE Market 2019-2024 (Volume/Units)
5.North America MARKET SEGMENTATION Market 2019-2024 ($M)
5.1 By Technology Market 2019-2024 ($M) - Regional Industry Research
5.1.1 LCD Market 2019-2024 ($M)
5.1.2 OLED Market 2019-2024 ($M)
5.1.3 PDP Market 2019-2024 ($M)
5.2 By End-user Vertical Market 2019-2024 ($M) - Regional Industry Research
5.2.1 Retail Market 2019-2024 ($M)
5.2.2 Consumer Electronics Market 2019-2024 ($M)
5.2.3 Automobile Market 2019-2024 ($M)
5.2.4 Aerospace and Defense Market 2019-2024 ($M)
6.North America COMPETITIVE LANDSCAPE Market 2019-2024 ($M)
7.South America MARKET SEGMENTATION Market 2019-2024 ($M)
7.1 By Technology Market 2019-2024 ($M) - Regional Industry Research
7.1.1 LCD Market 2019-2024 ($M)
7.1.2 OLED Market 2019-2024 ($M)
7.1.3 PDP Market 2019-2024 ($M)
7.2 By End-user Vertical Market 2019-2024 ($M) - Regional Industry Research
7.2.1 Retail Market 2019-2024 ($M)
7.2.2 Consumer Electronics Market 2019-2024 ($M)
7.2.3 Automobile Market 2019-2024 ($M)
7.2.4 Aerospace and Defense Market 2019-2024 ($M)
8.South America COMPETITIVE LANDSCAPE Market 2019-2024 ($M)
9.Europe MARKET SEGMENTATION Market 2019-2024 ($M)
9.1 By Technology Market 2019-2024 ($M) - Regional Industry Research
9.1.1 LCD Market 2019-2024 ($M)
9.1.2 OLED Market 2019-2024 ($M)
9.1.3 PDP Market 2019-2024 ($M)
9.2 By End-user Vertical Market 2019-2024 ($M) - Regional Industry Research
9.2.1 Retail Market 2019-2024 ($M)
9.2.2 Consumer Electronics Market 2019-2024 ($M)
9.2.3 Automobile Market 2019-2024 ($M)
9.2.4 Aerospace and Defense Market 2019-2024 ($M)
10.Europe COMPETITIVE LANDSCAPE Market 2019-2024 ($M)
11.APAC MARKET SEGMENTATION Market 2019-2024 ($M)
11.1 By Technology Market 2019-2024 ($M) - Regional Industry Research
11.1.1 LCD Market 2019-2024 ($M)
11.1.2 OLED Market 2019-2024 ($M)
11.1.3 PDP Market 2019-2024 ($M)
11.2 By End-user Vertical Market 2019-2024 ($M) - Regional Industry Research
11.2.1 Retail Market 2019-2024 ($M)
11.2.2 Consumer Electronics Market 2019-2024 ($M)
11.2.3 Automobile Market 2019-2024 ($M)
11.2.4 Aerospace and Defense Market 2019-2024 ($M)
12.APAC COMPETITIVE LANDSCAPE Market 2019-2024 ($M)
13.MENA MARKET SEGMENTATION Market 2019-2024 ($M)
13.1 By Technology Market 2019-2024 ($M) - Regional Industry Research
13.1.1 LCD Market 2019-2024 ($M)
13.1.2 OLED Market 2019-2024 ($M)
13.1.3 PDP Market 2019-2024 ($M)
13.2 By End-user Vertical Market 2019-2024 ($M) - Regional Industry Research
13.2.1 Retail Market 2019-2024 ($M)
13.2.2 Consumer Electronics Market 2019-2024 ($M)
13.2.3 Automobile Market 2019-2024 ($M)
13.2.4 Aerospace and Defense Market 2019-2024 ($M)
14.MENA COMPETITIVE LANDSCAPE Market 2019-2024 ($M)
LIST OF FIGURES
1.US Transparent Display Market Revenue, 2019-2024 ($M)2.Canada Transparent Display Market Revenue, 2019-2024 ($M)
3.Mexico Transparent Display Market Revenue, 2019-2024 ($M)
4.Brazil Transparent Display Market Revenue, 2019-2024 ($M)
5.Argentina Transparent Display Market Revenue, 2019-2024 ($M)
6.Peru Transparent Display Market Revenue, 2019-2024 ($M)
7.Colombia Transparent Display Market Revenue, 2019-2024 ($M)
8.Chile Transparent Display Market Revenue, 2019-2024 ($M)
9.Rest of South America Transparent Display Market Revenue, 2019-2024 ($M)
10.UK Transparent Display Market Revenue, 2019-2024 ($M)
11.Germany Transparent Display Market Revenue, 2019-2024 ($M)
12.France Transparent Display Market Revenue, 2019-2024 ($M)
13.Italy Transparent Display Market Revenue, 2019-2024 ($M)
14.Spain Transparent Display Market Revenue, 2019-2024 ($M)
15.Rest of Europe Transparent Display Market Revenue, 2019-2024 ($M)
16.China Transparent Display Market Revenue, 2019-2024 ($M)
17.India Transparent Display Market Revenue, 2019-2024 ($M)
18.Japan Transparent Display Market Revenue, 2019-2024 ($M)
19.South Korea Transparent Display Market Revenue, 2019-2024 ($M)
20.South Africa Transparent Display Market Revenue, 2019-2024 ($M)
21.North America Transparent Display By Application
22.South America Transparent Display By Application
23.Europe Transparent Display By Application
24.APAC Transparent Display By Application
25.MENA Transparent Display By Application