The Head-Up Display Market deals with the development of HUD technology that is useful for drivers in applications like military,defense aviation and cars. Head up display (HUD) is a latest projection technology, developed to assist drivers to view dashboard data in their field of view.
These transparent heads up display, provides the users to view both real world and overlaid information projected on the display surfaces. Basically, these systems were used in aircraft, specifically in military aircrafts. But, now HUD display find its application in automobiles and commercial aircrafts. Rising demand for implementation of HUD systems in cars drives the growth of the Head-Up Display Market.
The low cost of product and easy installation of HUD app in smart phones which enhances the safety of drivers by reducing distractions is the primary growth factor of Head-Up Display Market. Growing number of new cars with heads up display coupled with rising awareness regarding safety have driven the growth for the market. Advancements in personal digital assistant devices and smart-phones have triggered the development of HUD technology. Among all applications, the automotive industry is the fastest growing application during forecast period.
Increasing demand for video games in conjunction with augmented reality is creating new growth opportunities for the players to invent new things in the market. Deployment of HUD devices in automotive vehicles has been rising due to need for better visibility and efficiency, which in turn impacts on the growth of the Head-Up Display Market.
Europe is the largest contributor to the Head-Up Display Market, and is accelerated by rising demand in automotive industry and aviation industry. Asia-Pacific is projected to have the fastest growth during the forecast period, due to increasing production of HUD vehicles and rising consumers demand for vehicle with driver assistance system. North America is in the next position followed by RoW.
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