Adaptive Learning Software Market - Forecast(2024 - 2030)

Report Code: ITR 0097 Report Format: PDF + Excel

Adaptive Learning Software Market Overview

The Adaptive Learning Software Market is forecast to reach $5.89 billion by 2026, growing at a CAGR of 22.75% from 2021 to 2026. The Adaptive Learning Software Market is estimated to witness a sustainable growth over the forecast period majorly because adaptive learning software is being driven by rising educational technology (edtech) adoption in educational institutes. The adoption of adaptive software programs in schools and colleges, and increase in government initiatives for education will drive the market during the forecast period. The impact of Covid-19 also cannot be overstated as the rise in virtual learning due to the shutdown of schools and educational institutes will drive the demand for more innovative educational models, especially Adaptive learning solutions.

Report Coverage

The report: “Adaptive Learning Software Industry Outlook – Forecast (2021-2026)”, by IndustryARC covers an in-depth analysis of the following segments of the Adaptive Learning Software Market.

By Delivery – Video, Voice, Text, Hybrid.
By Deployment – Cloud, On Premises, Hybrid.
By Model – Gamification, Big Data, Virtual Learning Model and Others.
By Focus – Mathematics, Literature, Language, Finance, Marketing, Functional Language and Others.
By End Use Industry – Educational Institutes (Primary, Secondary, University and Others), Corporate (Small, Medium and Large), Online Course Providers. 
By Geography - North America (U.S, Canada, Mexico), Europe (Germany, UK, France, Italy, Spain, Russia and Others), APAC (China, Japan India, SK, Aus and Others), South America(Brazil, Argentina and others), and RoW (Middle east and Africa).

Key Takeaways

  • Adaptive learning software monitors the students’ progress and modifies the study material so that tutors can provide training standards of effective quality. Educators can be more flexible so that students can become transparent and can have their own ways of training.
  • The use of data and analytics with adaptive learning improves the performance of students. Growing demand for online learning technology and focus on development of technologies per need have been popular in the educational field. Analytics with adaptive learning technology helps tutors to monitor the progress of the students.
  • Educational institutions need to introduce new education techniques for the students. Adaptive learning makes education easier for students. It helps them to meet academic standards and improves their achievement. Thus, this innovative model is being driven in the market.
  • The development in wireless connection of Adaptive Learning Software focused on Gamification in particular is driving demand. This growth is particularly prevalent as a result of school lockdowns driven by Covid-19.

Adaptive Learning Software Market Segment Analysis - By Model

Gamification has dominated the Adaptive Learning Software Market as compared to the other models. There are various methods of teaching delivery, and each software may use video, voice, text or a combination of the elements to educate individuals. The Adaptive Learning technology has been developed by various vendors with different models to test an individual’s understanding. For example, one vendor’s software may use Gamification while another vendor may use big data to test the individual’s aptitude levels. There are numerous reasons for the popularity of the new technology such as the ease-of-use, the convenience, the ability to re-watch old content, etc. However with the rewards and recognition model observed from Gamification, adoption has risen due to improved learning experiences.

Adaptive Learning Software Market Segment Analysis - By End Use Industry

Educational Institutes hold the largest market in Adaptive Learning Software Market due to prevalence of new models, especially with the rising shift to online learning. The advances in adaptive learning platforms are used in blended learning environments. Students can keep track of their learning means so that they can develop self-monitoring skills and engage in learning process. Corporate training is expected to be the highest growing segment in adaptive learning software with CAGR of 30.7% during 2021-2026. Real time learning process is availed by every employee in the organization which creates an opportunity for the growth of the market in the coming years.

Adaptive Learning Software Market Segment Analysis - By Geography

North America dominates the Adaptive Learning Software Market due to the increasing adoption of technological advancements in the region. North America is expected to show a CAGR of 20.3% through 2026 as a result of the adoption due to the shift towards an online education model. South America will also play a key role as countries such as Brazil will follow US due to growing awareness and development of the education system which provides bright opportunities to the market. The application of adaptive learning software systems in traditional educational systems will drive the market growth in Canada too. New software and other new technologies are also responsible for the growth of the Adaptive Learning Software Market in the region.

Adaptive Learning Software Market, By Geography, 2020

Adaptive Learning Software
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Adaptive Learning Software Market Drivers

Adoption in Corporate Training

Corporate training will be a major driver in the Adaptive learning market. This personalized learning platform collects data about the progress of the employees through modules. This data is used to set goals. The software can also increase the flexibility of the monitoring progress. It uses algorithms to adapt the content depending on the learning needs of the students and is responsible for their queries related to their tasks. Adaptive technology enables employees to learn any topic efficiently compared to the traditional method of training. Hence, it is gaining importance for corporate training. Real time learning process is availed by every employee in the organisation which creates an opportunity for the growth of the market in the coming years.

New Educational Models adoption proliferated due to Covid-19

The COVID-19 pandemic has created the largest disruption of education systems in history, affecting nearly 1.6 billion learners in more than 190 countries and all continents. According to the U.N closures of schools and other learning spaces have impacted 94 per cent of the world’s student population, up to 99 per cent in low and lower-middle income countries. The crisis is exacerbating pre-existing education disparities by reducing the opportunities for many of the most vulnerable children, youth, and adults in institutes which have a lack of a secondary educational model. This has led to an increased adoption of adaptive and blended learning models, especially in countries which have been disproportionally affected by Covid-19. This practice is projected to continue beyond the pandemic and will result in new models being put in place.

Adaptive Learning Software Market Challenges

High Adoption Cost

One of the major challenge faced by Adaptive Learning Software Market globally is the high adoption cost. Due to ongoing technology upgrades, the initial cost of adapting Adaptive Learning Software has increased rapidly which restrains end users from purchasing these solutions. This is especially prevalent in developing nations where budgets for educational institutes will not be able to accommodate this technology.. These are the major challenges which restrain the Adaptive Learning Software Market growth globally.

Adaptive Learning Software Market Landscape

Product launches, acquisitions, and R&D activities are key strategies adopted by players in the Adaptive Learning Software Market. The Adaptive Learning Software Market is dominated by major companies such as McGraw-Hill, DreamBox Learning, D2L Corporation, Apple Inc., CogBooks, Kaplan Inc., Desire2Learn, Fishtree, Cerego, Knewton, Google, Kidaptive and various other companies.

Acquisitions/Technology Launches/Partnerships

  • In March 2021 Noida-based edtech startup ConveGenius went from tablet-based learning to WhatsApp chatbot-assisted learning during the pandemic. and was able to scale up from half a million to 10 million students.
  • In February 2021, TrainerRoad launched machine-learning-based training plans. This Adaptive Training software will continually reassess progression and adapt plans every day

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1. Adaptive Learning Software Market - Overview
    1.1 Definitions and Scope
2. Adaptive Learning Software Market - Executive summary
    2.1 Market Revenue, Market Size and Key Trends by Company
    2.2 Key Trends by type of Application
    2.3 Key Trends segmented by Geography
3. Adaptive Learning Software Market 
    3.1 Comparative analysis
        3.1.1 Product Benchmarking - Top 10 companies
        3.1.2 Top 5 Financials Analysis
        3.1.3 Market Value split by Top 10 companies
        3.1.4 Patent Analysis - Top 10 companies
        3.1.5 Pricing Analysis 
4. Adaptive Learning Software Market – Startup companies Scenario Premium Premium
    4.1 Top 10 startup company Analysis by
        4.1.1 Investment
        4.1.2 Revenue
        4.1.3 Market Shares
        4.1.4 Market Size and Application Analysis
        4.1.5 Venture Capital and Funding Scenario
5. Adaptive Learning Software Market – Industry Market Entry Scenario Premium Premium
    5.1 Regulatory Framework Overview
    5.2 New Business and Ease of Doing business index
    5.3 Case studies of successful ventures
    5.4 Customer Analysis – Top 10 companies
6. Adaptive Learning Software Market Forces
    6.1 Drivers
    6.2 Constraints
    6.3 Challenges
    6.4 Porters five force model
        6.4.1 Bargaining power of suppliers
        6.4.2 Bargaining powers of customers
        6.4.3 Threat of new entrants
        6.4.4 Rivalry among existing players
        6.4.5 Threat of substitutes 
7. Adaptive Learning Software Market -Strategic analysis
    7.1 Value chain analysis
    7.2 Opportunities analysis
    7.3 Product life cycle
    7.4 Suppliers and distributors Market Share
8. Adaptive Learning Software Market – By Deployment (Market Size -$Million / $Billion)
    8.1 Market Size and Market Share Analysis 
    8.2 Application Revenue and Trend Research
    8.3 Product Segment Analysis
        8.3.1 Introduction
        8.3.2 Cloud
        8.3.3 In-Premises
        8.3.4 Hybrid
9. Adaptive Learning Software Market – By Delivery (Market Size -$Million / $Billion)
    9.1 Introduction
    9.2 Video
    9.3 Voice
    9.4 Text
    9.5 Hybrid
10. Adaptive Learning Software Market – By Model (Market Size -$Million / $Billion)
    10.1 Introduction
    10.2 Gamification
    10.3 Big Data
    10.4 Virtual Learning Model
    10.5 Others
11. Adaptive Learning Software Market – By Focus (Market Size -$Million / $Billion)
    11.1 Introduction
    11.2 Mathematics
    11.3 Literature
    11.4 Language
    11.5 Finance
    11.6 Marketing
    11.7 Functional Language
    11.8 Others
12. Adaptive Learning Software Market – By Application (Market Size -$Million / $Billion)
    12.1 Introduction
    12.2 Education Institution
        12.2.1 Lower Elementary
        12.2.2 Advanced Elementary
        12.2.3 Junior High
        12.2.4 Senior High
        12.2.5 University – Graduation
        12.2.6 University – Post-Graduation
        12.2.7 Others
    12.3 Corporate
        12.3.1 Small Organization (<500 employees)
        12.3.2 Medium Organization (500-1000 employees)
        12.3.3 Large Organization (>1000 employees)
    12.4 Online Course Providers
13. Adaptive Learning Software - By Geography (Market Size -$Million / $Billion)
    13.1 Adaptive Learning Software Market - North America Segment Research
    13.2 North America Market Research (Million / $Billion)
        13.2.1 Segment type Size and Market Size Analysis 
        13.2.2 Revenue and Trends
        13.2.3 Application Revenue and Trends by type of Application
        13.2.4 Company Revenue and Product Analysis
        13.2.5 North America Product type and Application Market Size
            13.2.5.1 U.S.
            13.2.5.2 Canada 
            13.2.5.3 Mexico 
    13.3 Adaptive Learning Software - South America Segment Research
    13.4 South America Market Research (Market Size -$Million / $Billion)
        13.4.1 Segment type Size and Market Size Analysis 
        13.4.2 Revenue and Trends
        13.4.3 Application Revenue and Trends by type of Application
        13.4.4 Company Revenue and Product Analysis
        13.4.5 South America Product type and Application Market Size
            13.4.5.1 Brazil  
            13.4.5.2 Argentina
            13.4.5.3 Colombia 
            13.4.5.4 Chile
            13.4.5.5 Rest of South America
    13.5 Adaptive Learning Software - Europe Segment Research
    13.6 Europe Market Research (Market Size -$Million / $Billion)
        13.6.1 Segment type Size and Market Size Analysis 
        13.6.2 Revenue and Trends
        13.6.3 Application Revenue and Trends by type of Application
        13.6.4 Company Revenue and Product Analysis
        13.6.5 Europe Segment Product type and Application Market Size
            13.6.5.1 U.K  
            13.6.5.2 Germany 
            13.6.5.3 Italy 
            13.6.5.4 France
            13.6.5.5 Netherlands
            13.6.5.6 Russia
            13.6.5.7 Spain
            13.6.5.8 Rest of Europe
    13.7 Adaptive Learning Software – APAC Segment Research
    13.8 APAC Market Research (Market Size -$Million / $Billion)
        13.8.1 Segment type Size and Market Size Analysis 
        13.8.2 Revenue and Trends
        13.8.3 Application Revenue and Trends by type of Application
        13.8.4 Company Revenue and Product Analysis
        13.8.5 APAC Segment – Product type and Application Market Size
            13.8.5.1 China 
            13.8.5.2 Australia
            13.8.5.3 Japan 
            13.8.5.4 South Korea
            13.8.5.5 India
            13.8.5.6 Indonesia
            13.8.5.7 Malaysia
            13.8.5.8 Rest of APAC
    13.9 Adaptive Learning Software – RoW Segment Research
    13.10 RoW Market Research (Market Size -$Million / $Billion)
        13.10.1 Segment type Size and Market Size Analysis 
        13.10.2 Revenue and Trends
        13.10.3 Application Revenue and Trends by type of Application
        13.10.4 Company Revenue and Product Analysis
        13.10.5 RoW Segment – Product type and Application Market Size
            13.10.5.1 Middle East 
            13.10.5.2 Africa
14. Adaptive Learning Software Market - Entropy
    14.1 New product launches
    14.2 M&A's, collaborations, JVs and partnerships
15. Adaptive Learning Software Market – Industry / Segment Competition landscape Premium Premium
    15.1 Market Share Analysis
        15.1.1 Market Share by Country- Top companies
        15.1.2 Market Share by Region- Top 10 companies
        15.1.3 Market Share by type of Application – Top 10 companies
        15.1.4 Market Share by type of Product / Product category- Top 10 companies
        15.1.5 Market Share at global level- Top 10 companies
        15.1.6 Best Practises for companies
16. Adaptive Learning Software Market – Key Company List by Country Premium Premium
17. Adaptive Learning Software Market Company Analysis
    17.1 Market Share, Company Revenue, Products, M&A, Developments
    17.2 McGraw-Hill
    17.3 DreamBox Learning
    17.4 CogBooks
    17.5 Kaplan Inc.
    17.6 Desire2Learn
    17.7 Fishtree
    17.8 Cerego
    17.9 Company 8
    17.10 Company 9
    17.11 Company 10 and more
LIST OF TABLES:

Table 1: Dreambox pricing strategies
Table 2: Smart Sparrow pricing strategies
Table 3: Global Adaptive learning Software Market Value, By Development Type, 2016-2024 ($Million)
Table 4: Global Adaptive learning Software Market Value, By End User, 2016-2023 ($Million)
Table 5: Cloud Based Adaptive learning Software Market Value, By End User, 2016-2024 ($Million)
Table 6: On-Premise Adaptive learning Software Market Value, By End User, 2016-2024 ($Million)
Table 7: Global: Adaptive Learning Software Market Value, By Region, 2016-2024 ($Million)
Table 8: Americas: Adaptive Learning Market Value, By Country, 2016-2024 ($Million)
Table 9: U.S.: GDP – Composition of 2015, By End Use
Table 10: Canada : GDP – Composition of 2015, By End Use
Table 11: Mexico: GDP – Composition of 2015, By End Use
Table 12: Brazil: GDP – Composition of 2015, By End Use
Table 13: Europe: Adaptive Learning Market Value, By Country, 2016-2024 ($Million)
Table 14: U.K.: GDP – Composition of 2015, By End Use
Table 15: U.K.: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Table 16: Germany: GDP – Composition of 2015, By End Use
Table 17: France: GDP – Composition of 2015, By End Use
Table 18: Italy : GDP – Composition of 2015, By End Use
Table 19: Spain: GDP – Composition of 2015, By End Use
Table 20: APAC: Adaptive Learning Market Value, By Deployment Type, $Million, (2016-2024)
Table 21: APAC: Adaptive Learning Market Value, By End User, $Million, (2016-2024)
Table 22: Asia-Pacific: Adaptive Learning Software Market Value, By Country (2016-2024), $Million
Table 23: China: GDP – Composition of 2015, By End Use
Table 24: Japan: GDP – Composition of 2015, By End Use
Table 25: India: GDP – Composition of 2015, By End Use
Table 26: South Korea: GDP – Composition of 2015, By End Use
Table 27: RoW: Adaptive Learning Market Value, By Deployment Type, $Million, (2016-2024)
Table 28: RoW: Adaptive Learning Market Value, By End User, $Million, (2016-2024)
Table 29: RoW: Adaptive Learning Market Value, By Region, $Million, (2016-2024)


LIST OF FIGURES:

Figure 1: Adaptive Learning Software Market Revenue, By Years, 2016-2024 ($Million)
Figure 2: Adaptive Learning Software Market Revenue, By Region, 2023 and 2024 (%)
Figure 3: Adaptive Learning Software Market Revenue, By End User, 2023and 2024(%)
Figure 4: Global Adaptive Learning Software Market Share, By Company, 2023 (%)
Figure 5: Global Adaptive Learning Software Market Share, By End User, 2023 (%)
Figure 6: Global Adaptive Learning Software Patents Filed and Granted, 2012-2023 (Units)
Figure 7: Global Adaptive Learning Software Patent Filing Share, By Main Group, 2012-2023 (%)
Figure 8: Global Adaptive Learning Software Patent Filing Share, By Country, 2012-2023 (%)
Figure 9: Global Adaptive Learning Software Patent Filed, By Country, 2012-2023 (Units)
Figure 10: Adaptive Learning Software  Market Lifecycle
Figure 11: Cloud Based Adaptive learning Software Market Value, 2016-2024 ($Million)
Figure 12: On-Premise Adaptive learning Software Market Value, 2016-2024 ($Million)
Figure 13: Ed-Tech Companies Adaptive learning Software Market Value, 2016-2024 ($Million)
Figure 14: Educational Institutions Adaptive learning Software Market Value, 2016-2024 ($Million)
Figure 15: Corporate Training Adaptive learning Software Market Value, 2016-2024 ($Million)
Figure 16: Online Courses Adaptive learning Software Market Value, 2016-2024 ($Million)
Figure 17: Americas: Adaptive Learning Market Value, By Deployment Type, 2016-2024 ($Million)
Figure 18: Americas: Adaptive Learning Market Value, By End User, 2016-2024 ($Million)
Figure 19: U.S.: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 20: U.S.: GDP – Composition of 2015, By Sector of Origin
Figure 21: U.S.: Export and Import Value, 2012-2015 ($Trillion)
Figure 22: U.S.: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Figure 23: Canada: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 24: Canada: GDP – Composition of 2015, By Sector of Origin
Figure 25: Canada : Export and Import Value, 2012-2015 ($Billion)
Figure 26: Canada: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Figure 27: Mexico: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 28: Mexico: GDP – Composition of 2015, By Sector of Origin
Figure 29: Mexico: Export and Import Value, 2012-2015 ($Billion)
Figure 30: Mexico: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Figure 31: Mexico: Literacy rate among the population aged 15 years and older, By Year, 1980-2015 (%)
Figure 32: Brazil: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 33: Brazil: GDP – Composition of 2015, By Sector of Origin
Figure 34: Brazil: Export and Import Value, 2012-2015 ($Billion)
Figure 35: Brazil Learning Management system in Education Sector, By Total Number of Developments, By Year 2013-2016*
Figure 36: Brazil: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Figure 37: Rest of Americas: Adaptive Learning Software Market Value, 2016 - 2024 ($Million)
Figure 38: Americas: Adaptive Learning Market Value, By Deployment Type, 2016-2024 ($Million)
Figure 39: Europe: Adaptive Learning Market Value, By End User, 2016-2024 ($Million)
Figure 40: U.K.: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 41: U.K.: GDP – Composition of 2015, By Sector of Origin
Figure 42: U.K.: Export and Import Value, 2012-2015 ($Billion)
Figure 43: Germany: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 44: Germany: GDP – Composition of 2015, By Sector of Origin
Figure 45: Germany: Export and Import Value, 2012-2015 ($Billion)
Figure 46: Germany: Revenue of e-Learning companies 2008-2013 (€Million)
Figure 47: Germany: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Figure 48: France: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 49: France: GDP – Composition of 2015, By Sector of Origin
Figure 50: France: Export and Import Value, 2012-2015 ($Billion)
Figure 51: France: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Figure 52: Italy: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 53: Italy: GDP – Composition of 2015, By Sector of Origin
Figure 54: Italy : Export and Import Value, 2012-2015 ($Billion)
Figure 55: Italy: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Figure 56: Spain: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 57: Spain: GDP – Composition of 2015, By Sector of Origin
Figure 58: Spain: Export and Import Value, 2012-2015 ($Billion)
Figure 59: Spain: Adaptive Learning Market Value, By Region, 2016-2024 ($Million)
Figure 60: Rest of Europe: Adaptive Learning Software Market Value, 2016 - 2024 ($Million)
Figure 61: Asia-Pacific: Adaptive Learning Software Market Value (Revenue) (2016-2024), $Million
Figure 62: China: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 63: China: GDP – Composition of 2015, By Sector of Origin
Figure 64: China: Export and Import Value, 2012-2015 ($Billion)
Figure 65: China: Adaptive Learning Software Market Revenue, 2016-2024 ($Million)
Figure 66: Japan: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 67: Japan: GDP – Composition of 2015, By Sector of Origin
Figure 68: Japan: Export and Import Value, 2012-2015 ($Billion)
Figure 69: Japan : Adaptive Learning Software Market Revenue, 2016-2024 ($Million)
Figure 70: India: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 71: India: GDP – Composition of 2015, By Sector of Origin
Figure 72: India: Export and Import Value, 2012-2015 ($Billion)
Figure 73: India : Adaptive Learning Software Market Revenue, 2016-2024 ($Million)
Figure 74: South Korea: GDP and Population, 2012-2015 ($Trillion, Million)
Figure 75: South Korea: GDP – Composition of 2015, By Sector of Origin
Figure 76: South Korea: Export and Import Value, 2012-2015 ($Billion)
Figure 77: South Korea : Adaptive Learning Software Market Revenue, 2016-2024 ($Million)
Figure 78: Australia and New Zealand : Adaptive Learning Software Market Revenue, 2016-2024 ($Million)
Figure 79: Rest of APAC : Adaptive Learning software market in Education Revenue, 2016--2024 ($Million)
Figure 80: Row: Adaptive Learning Software Market Value (Revenue), (2016-2024), $Million
Figure 81: Middle East: Adaptive Learning Software Market Revenue, 2016-2024 ($Million)
Figure 82: Africa: Adaptive Learning Software Market Revenue, 2016-2024 ($Million)
Figure 83: Global Adaptive Learning Market Entropy Share, By Strategy, 2013-2023* (%)
Figure 84: Global Adaptive Learning Market Entropy Share, By Companies (%)
Figure 85: Global Adaptive Learning Software Market : Total Developments, By Year,  2013-2023*
Figure 86: Pearson Net sales, By Years, 2013-2016 ($Million)
Figure 87: Pearson Net Sales Share, By Geography, 2016 (%)
Figure 88: Pearson Net Sales Share, By Business segments, 2016 (%)
Figure 89: Wolters Kluwer Net sales, By Years, 2013-2016 ($Million)
Figure 90: Wolters Kluwer Net Sales Share, By Geography, 2016 (%)
Figure 91: Wolters Kluwer Net Sales Share, By Business segments, 2016 (%)