Indoor Positioning and Navigation Market Overview:
The global Indoor Positioning and Navigation market was valued at $6.92 billion in 2017 and is projected to grow to $23.6 billion in 2023 at a CAGR of 27.9%. Developed countries in North America and Europe remain the largest market for Indoor Positioning and Navigation Systems sales which accounts for a major share in the global market. The USA is a major market in for Indoor Positioning and Navigation in Americas accounting around 40% share in the global market. The market in the USA was valued at $2.78 billion in 2017 and is anticipated to grow to $9.58 billion in 2023 at a CAGR of 28.1%. In the Asia Pacific, China and Japan are the major contributors in this market. The market in the Asia Pacific is rapidly growing owing to the increased penetration and growing applications of indoor positioning and navigation in aviation, healthcare, logistics etc., at a CAGR of 31.8% and it is expected to reach $7.52 billion by 2023. The European market is expected to reach $8.75 billion in 2023 growing at a CAGR of 25.6%. The growing applications of indoor positioning and navigation systems and consumer demands are driving the market in Europe. UK holds the largest share in the European market for indoor positioning and navigation which accounts around 25% share in its market and Germany comes next to the UK with a share around 21% in the European Indoor Positioning and Navigation Market.
Indoor Positioning and Navigation Market Outlook:
Indoor positioning and navigation systems are based on technologies like Magnetic Positioning, Simultaneous Localization and Mapping (SLAM), Global Navigation Satellite System (GNSS), Global Positioning System (GPS), Global Navigation Satellite Systems (GLONASS), Galileo, A-GPS, Cellular Sensors (Gyroscope, Acceleration, Barometer, Antenna and Near Field Communication (NFC)), Wi-Fi, Ultra-Wide Band (UWB), Radio-frequency identification (RFID) and Bluetooth Low Energy (BLE) Beacons. The major applications of these technologies include positioning & navigation (contextual information, modelling, surveying and mapping of infrastructures), location-based promotion, asset tracking (personnel and object tracking in an infrastructure escalating real-time monitoring and management) and emergency services (navigation to locate people in case of emergencies during disaster management or law enforcement situations).
In the verticals of this Indoor Positioning and Navigation Market, aviation industry uses these technologies for passenger navigation to designated lounges, baggage tracking, emergency and other airport-related services. Advertising industry includes geo-fencing, location-based promotions and other applications related to E-commerce and digital retail. Healthcare uses RFID, Wi-Fi in hospitals to navigate patients to desired wards. Logistics uses these technologies for automating inventory control and asset tracking in warehouses. The transportation industry has many applications of these technologies in railway stations navigating to ticket counters, inquiry counters, lounges, ATMs etc. Tourism Industry uses these technologies in Hotels for navigating tourists to rooms, lounges, receptions, parking lots and many other places. The automotive industry uses these technologies for vehicle identification and tracking, quality control in production or asset management.
Indoor Positioning and Navigation Market report comprises of pricing analysis for different types of Indoor Positioning and Navigation. The average pricing of indoor positioning and navigation tags which use RFID technology is estimated at $3 and that of tags using Wi-Fi technology is $40. Pricing of indoor positioning and navigation systems also depends on the range covered. For covering an area of 50,000 sqft is estimated to be costing around $5300 and that of covering 100,000 sqft is $10,200.
Indoor Positioning and Navigation Market Growth Drivers: One of the main drivers in the global Indoor Positioning and Navigation Market is the growing adaption of these technologies many industries like healthcare, logistics etc. There is a high return on investment using these technologies as using these indoor positioning and navigation technologies will result in low operational costs thereby maximizing efficiency and profit.
Indoor Positioning and Navigation Market Challenges: One of the major challenges in the global Indoor Positioning and Navigation Market is security and privacy concerns of using these technologies. The major privacy concern is the collection and sharing of data with third party companies.
Indoor Positioning and Navigation Market Research Scope:
The base year of the study is 2017, with forecast done up to 2023. The study presents a thorough analysis of the competitive landscape, taking into account the market shares of the leading companies. It also provides information on unit shipments. These provide the key market participants with the necessary business intelligence and help them understand the future of the Indoor Positioning and Navigation market. The assessment includes the forecast, an overview of the competitive structure, the market shares of the competitors, as well as the market trends, market demands, market drivers, market challenges, and product analysis. The market drivers and restraints have been assessed to fathom their impact over the forecast period. This report further identifies the key opportunities for growth while also detailing the key challenges and possible threats. The key areas of focus include the types of Indoor Positioning and Navigation market and their specific applications in different types of vehicles.
Indoor Positioning and Navigation Market Report: Industry Coverage
Indoor Positioning and Navigation Market Technologies: Magnetic Positioning, Simultaneous Localization and Mapping (SLAM), Global Navigation Satellite System (GNSS), Global Positioning System (GPS), Global Navigation Satellite Systems (GLONASS), Galileo, A-GPS, Cellular Sensors (Gyroscope, Acceleration, Barometer, Antenna and Near Field Communication (NFC)), Wi-Fi, Ultra-Wide Band (UWB), Radio-frequency identification (RFID) and Bluetooth Low Energy (BLE) Beacons.
Applications of Indoor Positioning and Navigation Technologies: Navigation & Positioning, Location Based Promotion, Geo-Fencing, Asset Tracking, Emergency Services and Others
Indoor Positioning and Navigation Market Platforms: Android, iOS and others.
Verticals in Indoor Positioning and Navigation Market: Aviation, Healthcare, Education, Transportation, Logistics, Automotive, Advertising, Tourism and others.
Indoor Positioning and Navigation market report also analyzes the major geographic regions for the market as well as the major countries for the market in these regions. The regions and countries covered in the study include:
- North America: The U.S., Canada, Mexico
- South America: Brazil, Venezuela, Argentina, Ecuador, Peru, Colombia, Costa Rica
- Europe: The U.K., Germany, Italy, France, The Netherlands, Belgium, Spain, Denmark
- APAC: China, Japan, Australia, South Korea, India, Taiwan, Malaysia, Hong Kong
- The Middle East and Africa: Israel, South Africa, Saudi Arabia
Indoor Positioning and Navigation Market Key Players Perspective:
Some of the key players mentioned in this report are Google, Qualcomm, Microsoft, Samsung, Cisco, Apple, Here Holdings, Hewlett Packard, INSITEO, AeroScout Industrial among others.
Indoor Positioning and Navigation Market Trends:
- Google is developing an indoor location positioning technology based on its Tango Augmented Reality (AR) system. This new technology is called Visual Positioning Service (VPS). It will allow a mobile device to swiftly and accurately understand its position indoors. Using visual clues from distinct features in the room, a Tango-enabled phone would be able to recognize where it is in space by comparing new points captured by its camera with previously observed ones.
- January 24, 2018: Here Technologies, a mapping company valued at around $3 billion has acquired Micello, a company based in California that operates a platform for creating, editing and publishing indoor maps. This acquisition will support HERE’s strategy to provide world-class mapping and advanced location services both indoors and outdoors. In combination with HERE’s unique tracking technologies, indoor maps will enable new and innovative market solutions such as the tracking of parts on a factory floor, the optimization of workspace usage, indoor wayfinding at complex transit interchanges, and last mile guidance in vehicles.
- Fantasmo, a notable technology start-up, has camera positioning standard (CPS) which captures spatial data through your device’s camera. With this data stored in a server, AR apps can readily and accurately determine position and location relative to recognized landmarks in the immediate vicinity. Fantasmo’s approach also mirrors another startup, 6D.ai, whose platform can capture a dense 3D mesh with smartphone cameras while running in the background.
- Sydney airport introduces Apple Maps. Getting around Sydney Airport just got easier due to the gateway’s adoption of Apple Maps (web mapping service), which shows users how to navigate their way through T1 International, T2/T3 Domestic terminals and its car parks. Customers can now easily find facilities and services inside the terminal, including restrooms, parent’s rooms, elevators and shops, and see current location with indoor positioning.
- Infsoft 360° Antennas’ Angle of Arrival technology has spurred a new way about how to calculate location. These receiver antennas detect the radio signals emitted by any mobile 2.4 GHz transmitter (e.g. beacon) that is in range. Based on the angle and distance determined, it is possible to calculate the position of an object equipped with such transmitter with an accuracy of 1 to 3 meters. This makes server-based BLE solutions a favorable alternative to cost intensive Ultra-wideband (UWB) applications as long as no centimeter accuracy is required. In comparison to using UWB, a beacon based tracking system utilizing AoA technology can be set up at much lesser costs and also has an advantage of a longer battery lifetime. Practical applications of this technology can include tracking systems in logistics, for example, which can make a decisive contribution to maximizing warehouse operations.