ABM Market - Industry Analysis, Market Size, Share, Trends, Application Analysis, Growth And Forecast 2024-2030

Report Code: ITR 76240 Report Format: PDF + Excel

ABM Market Overview:

The ABM or Account Based Marketing Market is projected to grow at 14.9% CAGR through 2030 to reach $3.9bn. According to a publication of Information Technology Services Marketing Association (ITSMA), approximately 99% of marketers achieve higher ROI through account-based marketing strategies (ABM strategies). Additionally, 28% of the overall economic budget is spent on ABM programs in well-known B2B companies such as SAS. This resonates with the rising adoption of ABM in the business market since it reaches target accounts and boosts high-income growth in close collaboration with sales and marketing teams. The emergence of ABM in the competitive business scenario offers opportunities to both SMEs and large enterprises to focus upon large account stakeholders. Unlike other conventional marketing strategies, ABM upholds the business experience and strengthens the bond with customers through fewer efforts on different marketing campaigns. As the ABM (Account-Based Marketing) landscape evolves, a prominent trend is the emphasis on hyper-personalization. Companies are increasingly leveraging advanced data analytics and AI-driven tools to create highly targeted and personalized campaigns tailored to individual accounts. This trend is fueled by the recognition that generic marketing messages are no longer effective in engaging today's discerning B2B audience. This approach not only enhances engagement but also strengthens the relationship between businesses, as clients perceive a deeper understanding of their unique needs. Hyper-personalization is reshaping the ABM landscape, making campaigns more effective, efficient, and aligned with the expectations of today's sophisticated B2B audience. In the evolving landscape of Account-Based Marketing (ABM), there is a growing trend towards the integration of social selling strategies. Recognizing the power of social media in the B2B space, companies are leveraging platforms like LinkedIn to build more authentic and personalized connections with key accounts. Social selling goes beyond traditional outreach, emphasizing relationship-building, thought leadership, and engagement. ABM practitioners are incorporating social insights into their targeting strategies, allowing them to tailor content and interactions based on the social activities and preferences of individual decision-makers within target accounts. Hence ABM Market accounted for $904m in 2023 and expected to reach $1.86 Bn, with rising at a CAGR of 12% during the forecast period 2024-2030.

                                        

The U.S. is one of the largest countries with the rising business economy. Additionally, the region is a huge base for major enterprises. To amplify the business growth in this region, there is a huge demand for the ABM Market to fortify the relationship among the investors and shareholders. Besides, major technology-based companies such as Hubspot have headquarters in the U.S. Owing to this demand, North America contributed a major regional share of 39.28% to the global ABM Market value. Besides, with rising globalization, the IT sector is taking up new challenges to survive in the long-run. By adopting modern services such as ABM, the IT industry is overcoming the challenges of traditional marketing concepts. Consequently, the demand generated from the IT industry in the ABM Market is anticipated to increase at a CAGR of 13% during the forecast period 2024-2030. 
                                         
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ABM Market Growth Drivers: 

Large enterprises focus on increasing profit-margin by adopting modern business strategies, one such being the revolutionary ABM approach of aligning sales and marketing channels through personalized campaigns and content specifications. Not only this method increases ROI, it also expands the customer base of the companies. With these huge prospects for the enterprises, the ABM Market is expanding its global reach.

ABM Market Companies:

The leading market players in the ABM Market are Adaptive Intelligence, Jabmo, Demandbase, Triblio, Insideview, Celsius GKK, Engagio, Drift, SourceMedia, Terminus, Radius Intelligence, 6Sense, Evergage, Act On Software, Hubspot, and many others.
6Sense deals with the demands of immediate ABM oriented tasks and technologies through next-generation AI platform, which powers the business activities and leverage huge prospects for the B2B platform.

ABM Market Trends:

Digital marketing along with ABM is transforming today's businesses. AI intervention in ABM and digital marketing are drawing potential customers to the companies. It uplifts business models by easily enhancing communication and transparency between stakeholders. Additionally, they help to increase the productivity and revenue of the companies thereby pushing forth the global ABM Market growth.

ABM Market Research Scope:

The base year of the study is 2023, with forecast done up to 2030. The study presents a thorough analysis of the competitive landscape, taking into account the market shares of the leading companies. It also provides information on unit shipments. These provide the key market participants with the necessary business intelligence and help them understand the future of the ABM Market. The assessment includes the forecast, an overview of the competitive structure, the market shares of the competitors, as well as the market trends, market demands, market drivers, market challenges, and product analysis. The market drivers and restraints have been assessed to fathom their impact over the forecast period. This report further identifies the key opportunities for growth while also detailing the key challenges and possible threats. The key areas of focus include the types of ABM in ABM Market, and their specific applications in different areas.

ABM Market: Industry Coverage:

Global ABM Market is bifurcated into account type, component, deployment model, organization size, and industrial vertical. Segmentation on the basis of account type include strategic ABM, ABM lite, programmatic ABM, and many others. Component classification include tools and services. By deployment model, this market is divided into on-premises and cloud. Categorization based on organization size include large enterprises and small and medium-sized enterprises. Sub segments under industrial vertical includes retail and e-commerce, government and public sector, healthcare and life sciences, automotive and manufacturing, and so on.
The ABM Market also analyzes the major geographic regions for the market and the major countries for the market in these regions. The regions and countries covered in the study include:
  • North America: The U.S., Canada, Mexico
  • South America: Brazil, Venezuela, Argentina, Ecuador, Peru, Colombia, Costa Rica
  • Europe: The U.K., Germany, Italy, France, the Netherlands, Belgium, Spain, Denmark
  • APAC: China, Japan, Australia, South Korea, India, Taiwan, Malaysia, Hong Kong
  • Middle East and Africa: Israel, South Africa, Saudi Arabia
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1. ABM Market - Overview
        1.1 Definitions and Scope
2. ABM Market - Executive summary
        2.1 Market Revenue, Market Size and Key Trends by Company
        2.2 Key Trends by type of Application
        2.3 Key Trends segmented by Geography
3. ABM Market
        3.1 Comparative analysis
            3.1.1 Product Benchmarking - Top 10 companies
            3.1.2 Top 5 Financials Analysis
            3.1.3 Market Value split by Top 10 companies
            3.1.4 Patent Analysis - Top 10 companies
            3.1.5 Pricing Analysis
4. ABM Market - Startup companies Scenario Premium Premium
        4.1 Top 10 startup company Analysis by
            4.1.1 Investment
            4.1.2 Revenue
            4.1.3 Market Shares
            4.1.4 Market Size and Application Analysis
            4.1.5 Venture Capital and Funding Scenario
5. ABM Market - Industry Market Entry Scenario Premium Premium
        5.1 Regulatory Framework Overview
        5.2 New Business and Ease of Doing business index
        5.3 Case studies of successful ventures
        5.4 Customer Analysis - Top 10 companies
6. ABM Market Forces
        6.1 Drivers
        6.2 Constraints
        6.3 Challenges
        6.4 Porters five force model
            6.4.1 Bargaining power of suppliers
            6.4.2 Bargaining powers of customers
            6.4.3 Threat of new entrants
            6.4.4 Rivalry among existing players
            6.4.5 Threat of substitutes
7. ABM Market -Strategic analysis
        7.1 Value chain analysis
        7.2 Opportunities analysis
        7.3 Product life cycle
        7.4 Suppliers and distributors Market Share
8. ABM Market - By Account Type (Market Size -$Million / $Billion)
    8.1 Strategic ABM
    8.2 ABM Lite
    8.3 Programmatic ABM
9. ABM Market - By Component (Market Size -$Million / $Billion)
    9.1 Tools
    9.2 Services
        9.2.2.1 Managed Services
        9.2.2.2 Professional Services
            9.2.2.2.1 Consulting Services
            9.2.2.2.2 Support and Maintenance Services
10. ABM Market - By Deployment Model (Market Size -$Million / $Billion)
    10.1 On-Premises
    10.2 Cloud
11. Account-Based Marketing Market - By Organization Size (Market Size -$Million / $Billion)
    11.1 Large Enterprises
    11.2 Small and Medium-Sized Enterprises
12. ABM Market - By Industry Vertical (Market Size -$Million / $Billion)
    12.1 Retail & Ecommerce
    12.2 Government & Public Sector
    12.3 Healthcare & Life Sciences
    12.4 Automotive & Manufacturing
    12.5 Others
13. ABM Market - By Geography (Market Size -$Million / $Billion)
    13.1 ABM Market - North America Segment Research
    13.2 North America Market Research (Million / $Billion)
        13.2.1 Segment type Size and Market Size Analysis
        13.2.2 Revenue and Trends
        13.2.3 Application Revenue and Trends by type of Application
        13.2.4 Company Revenue and Product Analysis
        13.2.5 North America Product type and Application Market Size
            13.2.5.1 U.S
            13.2.5.2 Canada
            13.2.5.3 Mexico
            13.2.5.4 Rest of North America
    13.3 ABM Market - South America Segment Research
    13.4 South America Market Research (Market Size -$Million / $Billion)
        13.4.1 Segment type Size and Market Size Analysis
        13.4.2 Revenue and Trends
        13.4.3 Application Revenue and Trends by type of Application
        13.4.4 Company Revenue and Product Analysis
        13.4.5 South America Product type and Application Market Size
            13.4.5.1 Brazil
            13.4.5.2 Venezuela
            13.4.5.3 Argentina
            13.4.5.4 Ecuador
            13.4.5.5 Peru
            13.4.5.6 Colombia
            13.4.5.7 Costa Rica
            13.4.5.8 Rest of South America
    13.5 ABM Market - Europe Segment Research
    13.6 Europe Market Research (Market Size -$Million / $Billion)
        13.6.1 Segment type Size and Market Size Analysis
        13.6.2 Revenue and Trends
        13.6.3 Application Revenue and Trends by type of Application
        13.6.4 Company Revenue and Product Analysis
        13.6.5 Europe Segment Product type and Application Market Size
            13.6.5.1 U.K
            13.6.5.2 Germany
            13.6.5.3 Italy
            13.6.5.4 France
            13.6.5.5 Netherlands
            13.6.5.6 Belgium
            13.6.5.7 Denmark
            13.6.5.8 Spain
            13.6.5.9 Rest of Europe
    13.7 ABM Market - APAC Segment Research
    13.8 APAC Market Research (Market Size -$Million / $Billion)
        13.8.1 Segment type Size and Market Size Analysis
        13.8.2 Revenue and Trends
        13.8.3 Application Revenue and Trends by type of Application
        13.8.4 Company Revenue and Product Analysis
        13.8.5 APAC Segment - Product type and Application Market Size
            13.8.5.1 China
            13.8.5.2 Australia
            13.8.5.3 Japan
            13.8.5.4 South Korea
            13.8.5.5 India
            13.8.5.6 Taiwan
            13.8.5.7 Malaysia
            13.8.5.8 Hong kong
            13.8.5.9 Rest of APAC
    13.9 ABM Market - Middle East Segment and Africa Segment Research
    13.10 Middle East & Africa Market Research (Market Size -$Million / $Billion)
        13.10.1 Segment type Size and Market Size Analysis
        13.10.2 Revenue and Trend Analysis
        13.10.3 Application Revenue and Trends by type of Application
        13.10.4 Company Revenue and Product Analysis
        13.10.5 Middle East Segment Product type and Application Market Size
            13.10.5.1 Israel
            13.10.5.2 Saudi Arabia
            13.10.5.3 UAE
        13.10.6 Africa Segment Analysis
            13.10.6.1 South Africa
            13.10.6.2 Rest of Middle East & Africa
14. ABM Market - Entropy
    14.1 New product launches
    14.2 M&A s, collaborations, JVs and partnerships
15. ABM Market - Industry / Segment Competition landscape Premium Premium
    15.1 Market Share Analysis
        15.1.1 Market Share by Country- Top companies
        15.1.2 Market Share by Region- Top 10 companies
        15.1.3 Market Share by type of Application - Top 10 companies
        15.1.4 Market Share by type of Product / Product category- Top 10 companies
        15.1.5 Market Share at global level - Top 10 companies
        15.1.6 Best Practises for companies
16. ABM Market - Key Company List by Country Premium Premium
17. ABM Market Company Analysis
    17.1 Market Share, Company Revenue, Products, M&A, Developments
    17.2 6sense
        17.2.1 Platforms Offered
    17.3 Act-On Software
    17.4 Albacross
    17.5 Celsius Gkk International
    17.6 Demandbase
    17.7 Salesforce
    17.8 Hubspot
    17.9 DemandBase
    17.10 Integrate
    17.11 Iterable
    17.12 Expandi & More

*Financials would be provided on a best efforts basis for private companies

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LIST OF TABLES

1.Global ABM Market By Account Type Market 2023-2030 ($M)
1.1 Strategic ABM Market 2023-2030 ($M) - Global Industry Research
1.2 ABM Lite Market 2023-2030 ($M) - Global Industry Research
1.3 Programmatic ABM Market 2023-2030 ($M) - Global Industry Research
2.Global Account-Based Marketing Market By Component Market 2023-2030 ($M)
2.1 Tools Market 2023-2030 ($M) - Global Industry Research
2.2 Services Market 2023-2030 ($M) - Global Industry Research
2.2.1 Managed Services Market 2023-2030 ($M)
2.2.2 Professional Services Market 2023-2030 ($M)
3.Global ABM Market By Deployment Model Market 2023-2030 ($M)
3.1 On-Premises Market 2023-2030 ($M) - Global Industry Research
3.2 Cloud Market 2023-2030 ($M) - Global Industry Research
4.Global Account-Based Marketing Market By Organization Size Market 2023-2030 ($M)
4.1 Large Enterprises Market 2023-2030 ($M) - Global Industry Research
5.Global ABM Market By Industry Vertical Market 2023-2030 ($M)
5.1 Retail & Ecommerce Market 2023-2030 ($M) - Global Industry Research
5.2 Government & Public Sector Market 2023-2030 ($M) - Global Industry Research
5.3 Healthcare & Life Sciences Market 2023-2030 ($M) - Global Industry Research
5.4 Automotive & Manufacturing Market 2023-2030 ($M) - Global Industry Research
6.Global ABM Market By Account Type Market 2023-2030 (Volume/Units)
6.1 Strategic ABM Market 2023-2030 (Volume/Units) - Global Industry Research
6.2 ABM Lite Market 2023-2030 (Volume/Units) - Global Industry Research
6.3 Programmatic ABM Market 2023-2030 (Volume/Units) - Global Industry Research
7.Global Account-Based Marketing Market By Component Market 2023-2030 (Volume/Units)
7.1 Tools Market 2023-2030 (Volume/Units) - Global Industry Research
7.2 Services Market 2023-2030 (Volume/Units) - Global Industry Research
7.2.1 Managed Services Market 2023-2030 (Volume/Units)
7.2.2 Professional Services Market 2023-2030 (Volume/Units)
8.Global ABM Market By Deployment Model Market 2023-2030 (Volume/Units)
8.1 On-Premises Market 2023-2030 (Volume/Units) - Global Industry Research
8.2 Cloud Market 2023-2030 (Volume/Units) - Global Industry Research
9.Global Account-Based Marketing Market By Organization Size Market 2023-2030 (Volume/Units)
9.1 Large Enterprises Market 2023-2030 (Volume/Units) - Global Industry Research
10.Global ABM Market By Industry Vertical Market 2023-2030 (Volume/Units)
10.1 Retail & Ecommerce Market 2023-2030 (Volume/Units) - Global Industry Research
10.2 Government & Public Sector Market 2023-2030 (Volume/Units) - Global Industry Research
10.3 Healthcare & Life Sciences Market 2023-2030 (Volume/Units) - Global Industry Research
10.4 Automotive & Manufacturing Market 2023-2030 (Volume/Units) - Global Industry Research
11.North America ABM Market By Account Type Market 2023-2030 ($M)
11.1 Strategic ABM Market 2023-2030 ($M) - Regional Industry Research
11.2 ABM Lite Market 2023-2030 ($M) - Regional Industry Research
11.3 Programmatic ABM Market 2023-2030 ($M) - Regional Industry Research
12.North America Account-Based Marketing Market By Component Market 2023-2030 ($M)
12.1 Tools Market 2023-2030 ($M) - Regional Industry Research
12.2 Services Market 2023-2030 ($M) - Regional Industry Research
12.2.1 Managed Services Market 2023-2030 ($M)
12.2.2 Professional Services Market 2023-2030 ($M)
13.North America ABM Market By Deployment Model Market 2023-2030 ($M)
13.1 On-Premises Market 2023-2030 ($M) - Regional Industry Research
13.2 Cloud Market 2023-2030 ($M) - Regional Industry Research
14.North America Account-Based Marketing Market By Organization Size Market 2023-2030 ($M)
14.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
15.North America ABM Market By Industry Vertical Market 2023-2030 ($M)
15.1 Retail & Ecommerce Market 2023-2030 ($M) - Regional Industry Research
15.2 Government & Public Sector Market 2023-2030 ($M) - Regional Industry Research
15.3 Healthcare & Life Sciences Market 2023-2030 ($M) - Regional Industry Research
15.4 Automotive & Manufacturing Market 2023-2030 ($M) - Regional Industry Research
16.South America ABM Market By Account Type Market 2023-2030 ($M)
16.1 Strategic ABM Market 2023-2030 ($M) - Regional Industry Research
16.2 ABM Lite Market 2023-2030 ($M) - Regional Industry Research
16.3 Programmatic ABM Market 2023-2030 ($M) - Regional Industry Research
17.South America Account-Based Marketing Market By Component Market 2023-2030 ($M)
17.1 Tools Market 2023-2030 ($M) - Regional Industry Research
17.2 Services Market 2023-2030 ($M) - Regional Industry Research
17.2.1 Managed Services Market 2023-2030 ($M)
17.2.2 Professional Services Market 2023-2030 ($M)
18.South America ABM Market By Deployment Model Market 2023-2030 ($M)
18.1 On-Premises Market 2023-2030 ($M) - Regional Industry Research
18.2 Cloud Market 2023-2030 ($M) - Regional Industry Research
19.South America Account-Based Marketing Market By Organization Size Market 2023-2030 ($M)
19.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
20.South America ABM Market By Industry Vertical Market 2023-2030 ($M)
20.1 Retail & Ecommerce Market 2023-2030 ($M) - Regional Industry Research
20.2 Government & Public Sector Market 2023-2030 ($M) - Regional Industry Research
20.3 Healthcare & Life Sciences Market 2023-2030 ($M) - Regional Industry Research
20.4 Automotive & Manufacturing Market 2023-2030 ($M) - Regional Industry Research
21.Europe ABM Market By Account Type Market 2023-2030 ($M)
21.1 Strategic ABM Market 2023-2030 ($M) - Regional Industry Research
21.2 ABM Lite Market 2023-2030 ($M) - Regional Industry Research
21.3 Programmatic ABM Market 2023-2030 ($M) - Regional Industry Research
22.Europe Account-Based Marketing Market By Component Market 2023-2030 ($M)
22.1 Tools Market 2023-2030 ($M) - Regional Industry Research
22.2 Services Market 2023-2030 ($M) - Regional Industry Research
22.2.1 Managed Services Market 2023-2030 ($M)
22.2.2 Professional Services Market 2023-2030 ($M)
23.Europe ABM Market By Deployment Model Market 2023-2030 ($M)
23.1 On-Premises Market 2023-2030 ($M) - Regional Industry Research
23.2 Cloud Market 2023-2030 ($M) - Regional Industry Research
24.Europe Account-Based Marketing Market By Organization Size Market 2023-2030 ($M)
24.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
25.Europe ABM Market By Industry Vertical Market 2023-2030 ($M)
25.1 Retail & Ecommerce Market 2023-2030 ($M) - Regional Industry Research
25.2 Government & Public Sector Market 2023-2030 ($M) - Regional Industry Research
25.3 Healthcare & Life Sciences Market 2023-2030 ($M) - Regional Industry Research
25.4 Automotive & Manufacturing Market 2023-2030 ($M) - Regional Industry Research
26.APAC ABM Market By Account Type Market 2023-2030 ($M)
26.1 Strategic ABM Market 2023-2030 ($M) - Regional Industry Research
26.2 ABM Lite Market 2023-2030 ($M) - Regional Industry Research
26.3 Programmatic ABM Market 2023-2030 ($M) - Regional Industry Research
27.APAC Account-Based Marketing Market By Component Market 2023-2030 ($M)
27.1 Tools Market 2023-2030 ($M) - Regional Industry Research
27.2 Services Market 2023-2030 ($M) - Regional Industry Research
27.2.1 Managed Services Market 2023-2030 ($M)
27.2.2 Professional Services Market 2023-2030 ($M)
28.APAC ABM Market By Deployment Model Market 2023-2030 ($M)
28.1 On-Premises Market 2023-2030 ($M) - Regional Industry Research
28.2 Cloud Market 2023-2030 ($M) - Regional Industry Research
29.APAC Account-Based Marketing Market By Organization Size Market 2023-2030 ($M)
29.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
30.APAC ABM Market By Industry Vertical Market 2023-2030 ($M)
30.1 Retail & Ecommerce Market 2023-2030 ($M) - Regional Industry Research
30.2 Government & Public Sector Market 2023-2030 ($M) - Regional Industry Research
30.3 Healthcare & Life Sciences Market 2023-2030 ($M) - Regional Industry Research
30.4 Automotive & Manufacturing Market 2023-2030 ($M) - Regional Industry Research
31.MENA ABM Market By Account Type Market 2023-2030 ($M)
31.1 Strategic ABM Market 2023-2030 ($M) - Regional Industry Research
31.2 ABM Lite Market 2023-2030 ($M) - Regional Industry Research
31.3 Programmatic ABM Market 2023-2030 ($M) - Regional Industry Research
32.MENA Account-Based Marketing Market By Component Market 2023-2030 ($M)
32.1 Tools Market 2023-2030 ($M) - Regional Industry Research
32.2 Services Market 2023-2030 ($M) - Regional Industry Research
32.2.1 Managed Services Market 2023-2030 ($M)
32.2.2 Professional Services Market 2023-2030 ($M)
33.MENA ABM Market By Deployment Model Market 2023-2030 ($M)
33.1 On-Premises Market 2023-2030 ($M) - Regional Industry Research
33.2 Cloud Market 2023-2030 ($M) - Regional Industry Research
34.MENA Account-Based Marketing Market By Organization Size Market 2023-2030 ($M)
34.1 Large Enterprises Market 2023-2030 ($M) - Regional Industry Research
35.MENA ABM Market By Industry Vertical Market 2023-2030 ($M)
35.1 Retail & Ecommerce Market 2023-2030 ($M) - Regional Industry Research
35.2 Government & Public Sector Market 2023-2030 ($M) - Regional Industry Research
35.3 Healthcare & Life Sciences Market 2023-2030 ($M) - Regional Industry Research
35.4 Automotive & Manufacturing Market 2023-2030 ($M) - Regional Industry Research

LIST OF FIGURES

1.US Abm Market Revenue, 2023-2030 ($M)
2.Canada Abm Market Revenue, 2023-2030 ($M)
3.Mexico Abm Market Revenue, 2023-2030 ($M)
4.Brazil Abm Market Revenue, 2023-2030 ($M)
5.Argentina Abm Market Revenue, 2023-2030 ($M)
6.Peru Abm Market Revenue, 2023-2030 ($M)
7.Colombia Abm Market Revenue, 2023-2030 ($M)
8.Chile Abm Market Revenue, 2023-2030 ($M)
9.Rest of South America Abm Market Revenue, 2023-2030 ($M)
10.UK Abm Market Revenue, 2023-2030 ($M)
11.Germany Abm Market Revenue, 2023-2030 ($M)
12.France Abm Market Revenue, 2023-2030 ($M)
13.Italy Abm Market Revenue, 2023-2030 ($M)
14.Spain Abm Market Revenue, 2023-2030 ($M)
15.Rest of Europe Abm Market Revenue, 2023-2030 ($M)
16.China Abm Market Revenue, 2023-2030 ($M)
17.India Abm Market Revenue, 2023-2030 ($M)
18.Japan Abm Market Revenue, 2023-2030 ($M)
19.South Korea Abm Market Revenue, 2023-2030 ($M)
20.South Africa Abm Market Revenue, 2023-2030 ($M)
21.North America Abm By Application
22.South America Abm By Application
23.Europe Abm By Application
24.APAC Abm By Application
25.MENA Abm By Application
26.Hubspot, Sales /Revenue, 2015-2018 ($Mn/$Bn)
27.Techtarget, Sales /Revenue, 2015-2018 ($Mn/$Bn)
28.Demandbase, Sales /Revenue, 2015-2018 ($Mn/$Bn)
29.Marketo, Sales /Revenue, 2015-2018 ($Mn/$Bn)
30.6sense, Sales /Revenue, 2015-2018 ($Mn/$Bn)
31.Insideview, Sales /Revenue, 2015-2018 ($Mn/$Bn)
32.Act-On Software, Sales /Revenue, 2015-2018 ($Mn/$Bn)
33.Engagio, Sales /Revenue, 2015-2018 ($Mn/$Bn)
34.Radius Intelligence, Sales /Revenue, 2015-2018 ($Mn/$Bn)
35.Terminus, Sales /Revenue, 2015-2018 ($Mn/$Bn)
36.Addaptive Intelligence, Sales /Revenue, 2015-2018 ($Mn/$Bn)
37.Albacross, Sales /Revenue, 2015-2018 ($Mn/$Bn)
38.Celsius Gkk International, Sales /Revenue, 2015-2018 ($Mn/$Bn)
39.Drift, Sales /Revenue, 2015-2018 ($Mn/$Bn)
40.Evergage, Sales /Revenue, 2015-2018 ($Mn/$Bn)
41.Integrate, Sales /Revenue, 2015-2018 ($Mn/$Bn)
42.Iterable, Sales /Revenue, 2015-2018 ($Mn/$Bn)
43.Jabmo, Sales /Revenue, 2015-2018 ($Mn/$Bn)
44.Kwanzoo, Sales /Revenue, 2015-2018 ($Mn/$Bn)
45.Lattice Engines, Sales /Revenue, 2015-2018 ($Mn/$Bn)
46.Mrp, Sales /Revenue, 2015-2018 ($Mn/$Bn)
47.Madison Logic, Sales /Revenue, 2015-2018 ($Mn/$Bn)
48.Triblio, Sales /Revenue, 2015-2018 ($Mn/$Bn)
49.Uberflip, Sales /Revenue, 2015-2018 ($Mn/$Bn)
50.Vendemore, Sales /Revenue, 2015-2018 ($Mn/$Bn)