Botanical Beverages Market - Forecast(2024 - 2030)

Report Code: FBR 0682 Report Format: PDF + Excel

Botanical Beverages Market Overview:

Botanical Beverages Market size is estimated to reach $2 billion by 2030, growing at a CAGR of 4.5% during the forecast period 2023-2030. increasing consumer preference for healthier and natural beverage options. Growing awareness of the health benefits associated with botanical ingredients, such as herbs, fruits, and plant extracts are propelling the Botanical Beverages Market growth. 

Additionally, the botanical beverages market is experiencing robust growth driven by a growing emphasis on health and wellness. Consumers, increasingly health-conscious, are seeking functional and natural beverage options, spurring the demand for botanical-infused drinks. This trend aligns with the clean label movement, where transparency and minimal processing are paramount. Major industry players are investing in research and development, introducing diverse botanical combinations to cater to varied consumer preferences. The market is expanding globally, particularly in emerging economies, supported by rising disposable incomes and awareness of healthier lifestyles. With e-commerce facilitating broader accessibility and favorable regulatory environments, the botanical beverages market is poised for sustained growth, reflecting a broader shift towards mindful and functional drinking choices.

Market Snapshot: 

Botanical Beverages Market - Report Coverage:

The “Botanical Beverages Market Report - Forecast (2024-2030)” by IndustryARC, covers an in-depth analysis of the following segments in the Botanical Beverages Market.



By Botanical Ingredients Type 

  • Herbal Teas (Chamomile, Peppermint and 

  • Hibiscus), 

  • Roots and Barks (Sassafras, Burdock),

  • Floral Extract (Rose Water, Lavendar)Floral Extract (Rose Water, Lavendar)

  • Spices (Ginger, Turmeric, Cinnamon,

  • Others) 

By Product Type 

  • Ready-to-Drink Beverages, 

  • Concentrates (Liquid and Powder), 

  • Infusions (Loose-Leaf and bagged), 

  • Mixers (Water Soluble, Alcohol Soluble) 

By Consumer Demography 

  • Age Group,  

  • Dietary Preferences 

By Distribution Channel 

  • Grocery Stores,  

  • Online Retail,  

  • Speciality Stores,  

  • Food Services 

By Geography  

  • North America (U.S., Canada and Mexico)

  • Europe (Germany, France, UK, Italy, Spain, 

  • Russia and Rest of Europe), 

  • Asia-Pacific (China, Japan, South Korea, India, Australia & New Zealand and Rest of Asia-Pacific)

  • South America (Brazil, Argentina, Chile, 

  • Colombia and Rest of South America) 

  • Rest of the World (Middle East and 

  • Africa).

COVID-19 / Ukraine Crisis - Impact Analysis:  

• The COVID-19 pandemic had a profound impact on the Botanical Beverages Market. With health-conscious consumers seeking natural and immunity-boosting options, demand for botanical beverages surged during the initial phases. However, lockdowns and disrupted supply chains caused significant production challenges. Many players faced financial constraints, and the closure of restaurants and bars further dented sales. As the pandemic subsided, the market showed resilience. Companies adapted by expanding e-commerce channels and emphasizing the wellness aspects of their products. With consumers increasingly embracing healthier lifestyles, the Botanical Beverages Market is poised for sustained growth, as it aligns with the post-pandemic focus on well-being and natural ingredients.

• The Russia-Ukraine crisis has had a notable impact on the Botanical Beverages Market. Escalating tensions and economic sanctions have disrupted supply chains and hindered the import and export of botanical ingredients. This has led to increased production costs and supply constraints for many companies. Geopolitical instability has also shaken investor confidence, affecting financing for market players. As the situation stabilizes, the market is expected to gradually recover. Companies are closely monitoring developments, working to mitigate risks, and adapt to the evolving geopolitical landscape to ensure the long-term sustainability of the botanical beverages industry.

Key Takeaways:

• Highest Share of Asia Pacific Region

Asia Pacific region dominates the botanical beverages market with a market share of 35% in 2023. The market is fuelled by a burgeoning consumer demand for natural and health-conscious products. The region's diverse herbal traditions and increasing awareness of wellness contribute to this dominance. Key factors include a growing middle class, a preference for functional beverages, and innovative product launches. With a robust market presence, the Asia Pacific region continues to lead in the botanical beverages sector, showcasing significant growth potential.

• Herbal Teas to Register the Fastest Growth

Herbal Teas are experiencing remarkable growth with a CAGR of 5.1% during the forecast period 2024-2030 due to their perceived health benefits and innovative blends. Infused with ingredients like turmeric, ginseng, and adaptogenic herbs, they target various wellness concerns, such as stress relief, immune support, and better sleep. Health-conscious consumers are increasingly favouring functional herbal teas as a natural and flavourful way to address specific health needs. Their rise is further fuelled by the growing preference for clean-label, caffeine-free, and non-alcoholic options, making functional herbal teas a standout and thriving category within the botanical beverages market.

• Ready-to-Drink Beverages is Leading the Market

Ready-to-Drink (RTD) Botanical Herbal Teas" stand out as the leading market share 38% in 2023. These RTD beverages have witnessed impressive growth, primarily driven by their convenience and health-conscious appeal. Consumers seek natural, functional, and refreshing options, and RTD herbal teas offer precisely that. With low to zero added sugars, herbal infusions, and the inclusion of trendy ingredients like hibiscus, lavender, and adaptogens, they cater to evolving tastes. Furthermore, their availability in eco-friendly packaging aligns with sustainability goals. As a result, RTD botanical herbal teas continue to dominate the market, appealing to a broad audience of wellness seekers and environmentally conscious consumers.

• Increasing Health and Wellness Trends

The Botanical Beverages Market is experiencing significant growth, largely attributed to the increasing health and wellness trends. Consumers are seeking natural, plant-based options that offer both refreshment and potential health benefits. Herbal teas, functional botanical infusions, and adaptogenic blends have gained prominence as they align with this wellness-focused shift. These beverages are packed with antioxidants and nutrients, appealing to health-conscious individuals looking to boost their immune systems and promote overall well-being. Moreover, consumers are gravitating toward clean labels, free from artificial additives, and embracing herbal remedies grounded in tradition. As health and wellness continue to be paramount, the Botanical Beverages Market is poised for sustained expansion.

• Adoption of Natural and Organic Preferences

The Botanical Beverages Market is witnessing a notable shift towards natural and organic preferences. Consumers are increasingly drawn to beverages that offer clean-label and organic certifications, reflecting their desire for transparency and healthier choices. The use of botanical ingredients like herbs, spices, and flowers further accentuates this trend, as these are perceived as pure and natural. The absence of artificial additives, preservatives, and GMOs in botanical beverages aligns with the growing demand for authentic, minimally processed options. This preference is underpinned by an awareness of the environmental impact of food and beverage production, as consumers seek eco-friendly and sustainably sourced botanical ingredients. As a result, the market for natural and organic botanical beverages continues to flourish.

• Challenges in Sustainable Ingredients Sourcing Hamper the Market Growth

Sustainable ingredient sourcing presents a substantial challenge in the Botanical Beverages Market, hindering its growth. With increasing demand for ethically and environmentally responsible products, the pressure to source botanical ingredients responsibly is mounting. Factors like climate change, over-harvesting, and habitat destruction can disrupt the availability and quality of key botanicals. This challenge extends to ensuring fair compensation for local communities and workers involved in the sourcing process. Market players face the task of establishing transparent supply chains that meet sustainability goals while also delivering consistent product quality. Effectively addressing these challenges is crucial to secure the market's long-term viability in a world increasingly focused on sustainability and responsible sourcing practices.

Botanical Beverages Market Share (%) By Region, 2023

                                               For More Details on This Report - Request for Sample

Key Market Players: 

Product/Service launches, approvals, patents and events, acquisitions, partnerships and collaborations are key strategies adopted by players in the Botanical Beverages Market. The top 10 companies in this industry are listed below:

  1. Britvic Plc
  2. Bumblezest
  3. Cotswolds Distillery
  4. Nestlé S.A.
  5. Fever Tree
  6. Blue Sky Botanics Ltd.
  7. Archer Daniels Midland Company
  8. Danone S.A.
  9. Suja Life, LLC (The Coca-Cola Company)
  10. Martin Bauer Group

Scope of the Report: 

Report Metric


Base Year Considered


Forecast Period




Market Size in 2030

$2 billion

Segments Covered

Botanical Ingredients Type, Product Type, Consumer Demography, Distribution Channel and Region

Geographies Covered

North America (U.S., Canada and Mexico), Europe (Germany, France, UK, Italy, Spain, Russia and Rest of Europe), Asia-Pacific (China, Japan, South Korea, India, Australia, New Zealand and Rest of Asia-Pacific), South America (Brazil, Argentina, Chile, Colombia and Rest of South America), Rest of the World (Middle East and Africa).

Key Market Players

1.      Britvic Plc

2.      Bumblezest

3.      Cotswolds Distillery

4.      Nestlé S.A.

5.      Fever Tree

6.      Blue Sky Botanics Ltd.

7.      Archer Daniels Midland Company

8.      Danone S.A.

9.      Suja Life, LLC (The Coca-Cola Company)

10.  Martin Bauer Group

 For more Food and Beverage Market reports, please click here 
1.Botanical Beverages Market - Overview
    1.1.Definitions and Scope
2.Botanical Beverages Market - Executive Summary
3.Botanical Beverages Market - Comparative Analysis
    3.1.Company Benchmarking - Key Companies
    3.2.Global Financial Analysis - Key Companies
    3.3.Market Share Analysis - Key Companies
    3.4.Patent Analysis
    3.5.Pricing Analysis
4.Botanical Beverages Market - Start-up Companies Scenario 
    4.1.Key Start-up Company Analysis by
        4.1.3.Venture Capital and Funding Scenario
5.Botanical Beverages Market – Market Entry Scenario Premium
    5.1.Regulatory Framework Overview
    5.2.New Business and Ease of Doing Business Index
    5.3.Case Studies of Successful Ventures
6.Botanical Beverages Market - Forces
    6.1.Market Drivers
    6.2.Market Constraints
    6.3.Market Challenges
    6.4.Porter's Five Force Model
        6.4.1.Bargaining Power of Suppliers
        6.4.2.Bargaining Powers of Customers
        6.4.3.Threat of New Entrants
        6.4.4.Rivalry Among Existing Players
        6.4.5.Threat of Substitutes
7.Botanical Beverages Market – Strategic Analysis
    7.1.Value Chain Analysis
    7.2.Opportunities Analysis
    7.3.Market Life Cycle
8.Botanical Beverages Market – By Botanical Ingredients Type (Market Size – $Million/$Billion) 
    8.1.Herbal Teas
    8.2.Roots and Barks
    8.3.Floral Extract
        8.3.1.Rose Water
9.Botanical Beverages Market – By Product Type (Market Size – $Million/$Billion) 
    9.1.Ready-to-Drink Beverages
        9.4.1.Water Soluble
        9.4.2.Alcohol Soluble 
10.Botanical Beverages Market – By Consumer Demography (Market Size – $Million/$Billion)
    10.1.Age Group
    10.2.Dietary Preferences 
11.Botanical Beverages Market – By Distribution Channel (Market Size – $Million/$Billion) 
    11.1.Grocery Stores
    11.2.Online Retail 
    11.3.Speciality Stores
    11.4.Food Services 
12.Botanical Beverages Market – by Geography (Market Size – $Million/$Billion) 
    12.1.North America
        12.1.1.The U.S.
        12.2.7.Rest of Europe
        12.3.4.South Korea
        12.3.5.Australia & New Zealand
        12.3.6.Rest of Asia-Pacific
    12.4.South America
        12.4.5.Rest of South America
    12.5.Rest of the World
        12.5.1.Middle East
13.Botanical Beverages Market – Entropy
14.Botanical Beverages Market – Industry/Segment Competition Landscape
    14.1.Market Share Analysis
        14.1.1.Market Share by Product Type – Key Companies
        14.1.2.Market Share by Region – Key Companies
        14.1.3.Market Share by Country – Key Companies
    14.2.Competition Matrix
    14.3.Best Practices for Companies
15.Botanical Beverages Market – Key Company List by Country Premium 
16.Botanical Beverages Market - Company Analysis
   16.1.Company 1
   16.2.Company 2
   16.3.Company 3
   16.4.Company 4
   16.5.Company 5
   16.6.Company 6
   16.7.Company 7
   16.8.Company 8
   16.9.Company 9
   16.10.Company 10
•"Financials to the Private Companies would be provided on best-effort basis."

The Botanical Beverages Market is projected to grow at 4.5% CAGR during the forecast period 2023-2030.

Global Botanical Beverages Market size is estimated to be $0.8 million in 2024 and is projected to reach $2 billion by 2030

The leading players in the Botanical Beverages Market are Britvic Plc, Bumblezest, Cotswolds Distillery, CQ Infused Beverages Ltd, Fever Tree and others.

Health and Wellness Trends, Rising Health Consciousness, Natural and Organic Preferences are propelling the Botanical Beverages Market growth. Botanical Beverages Market trends in the industry which will create growth opportunities for the Market during the forecast period.

Functional and Wellness-Based Formulations, Sustainability and Ethical Sourcing, Personalization and Customization are the driving factors of the Market.