Natural Hair Dye Market - Forecast(2024 - 2030)

Natural Hair Dye Market Overview:

COVID-19 / Ukraine Crisis - Impact Analysis:

• The cosmetic and personal care industry has been significantly impacted by the global COVID-19 crisis. Customers' shopping patterns, product priority, and preference for plant-based hair colour products have all been significantly impacted by the global lockdown enforced by COVID-19. In an effort to stop the spread of the virus, several retail stores, salons, and beauty parlours have temporarily shuttered. As a result, sales of hair colour products using herbs have drastically decreased. On the other hand, the rise in sales from online channels more than makes up for the decline in sales from store-based channels. The market for herbal skin care products is anticipated to increase, but obstacles including supply chain, logistics, and a lack of readily available raw materials, labour, and others are anticipated to partially restrain it.

• The Russia- Ukraine crisis could disrupt the supply chain of hair color products if there are any trade restrictions or disruptions in transportation between Russia and Ukraine. This could result in shortages of certain products and affect the availability of hair color products in the market. The crisis may cause economic instability in the area, which may have an impact on consumer purchasing power. Consumers may be more frugal with their purchasing during uncertain economic times, even on luxury items like hair colour products, which are classed as a luxury good.

Key Takeaways:

North America Dominates with Largest Market Share

In 2022, the North American Region had the highest market share of 26%, with the U.S. being a major contributor to the region's market value. It is anticipated that the U.S. will continue to play a significant role in the North American market and is expected to experience moderate growth over the foreseeable period. This is because the country continues to be a major player in the cosmetics industry, and some cosmetic manufacturers are developing customized products to meet the changing demands of customers. Moreover, American women spend a substantial amount of money on cosmetics annually, accounting for nearly 32% of the global beauty market in 2022.

Rising Demand for Organic Hair Care Products Boosts Sales for Natural Hair Dyes

The overwhelming desire for natural ingredients has prompted the majority of businesses in the industry under study to create products with elements inspired by nature, such as plant-inspired and premium botanical ingredients. Due to their extensive use, conditioners, shampoos, serums, oils, and styling products are among the organic hair care product categories that hold the majority of the market share in the global organic hair care market. Organic hair oils that fight dandruff are expected to grow significantly during the forecast period. It is anticipated that demand for organic hair care products would significantly increase in Western Europe. Also, the market is probably going to gain from the expansion of the personal care sector.

The Demand for Permanent Hair Colorants is on the Rise

In the hair colorant market, permanent hair colours command the biggest market share. This sector is driven by the elderly population's preference for long-lasting dyes. Most of these colours for permanent hair are produced utilising oxidation dyes. Consumers have continued to express rising concerns regarding the security of oxidative hair dyes, commonly referred to as "permanent hair dyes," for a number of years. As a result, businesses are introducing hair colorants that are pure thanks to permitted ingredients like PPD (paraphenylenediamine or p-phenylenediamine).

Natural Hair Dyes Market Share (%) By Region, 2022