ABM Market Affluence Led By B2B Companies
The main motto of any business is higher ROI, and strong and reliable customer base for which they run several campaigns including effective marketing and sales strategies. Account-based marketing delivers the personalized marketing techniques with successful collaboration of marketing and sales team, and it targets large investment companies, brands, or individuals. As per a recent analysis of IndustryARC, the global ABM market attained a market potential of $736.2 million in the year 2018. This method is a success of modern marketing plans and paved its way into several B2B organizations playing a significant role in establishing strong customer base. Unlike other marketing methods such as agent-based model, and game theory, ABM focuses on specific customers whereby marketing investments are strategized to pull greater benefits. The ABM market is a crucial component in increasing revenue income in this competitive business landscape and gains huge customer demand which is anticipated to increase at a noticeable CAGR of 13.53% during the forecast period 2019-2025.
The IndustryARC report, titled “
Market - Industry Analysis, Market Size, Share, Trends, Application Analysis,
Growth and Forecast 2019 – 2025,” proffers detailed study on the ABM market analytics to provide a clearer perspective about the global landscape and shifting trends related to the niche market.
ABM Market: Leading Segments:
North America is dominating the global ABM market with a contributing regional share of 39.28% as of 2018. Digitalization and innovative marketing automation techniques are prevalent in this region which facilitates the growth of ABM software technology and pulls over a huge supply-demand chain. ABM strategies elevates the marketing management procedures for various industrial sectors such as retail and e-commerce, government and public sector, healthcare and life sciences, automotive and manufacturing. As per the market report, the IT segment will generate a huge demand for the ABM market which will grow at a considerable CAGR of 15.89% through to 2025.
The market leaders in the ABM market includes Demandbase, 6Sense, Adaptive Intelligence, Engagio, Act On Software, Insideview, SourceMedia, Drift, Celsius GKK, Hubspot, Radius Intelligence, Terminus, Evergage, Triblio, Jabmo, and others.
Act On Software is a marketing automation software and tools provider company which delivers various digital marketing and ABM marketing solutions. Its ABM automation software allows customers to gain an automated account view, and creates target account dashboard.
ABM Market: Disruptive Trends and Growth Drivers:
Since ABM methods generates lucrative income for the vendors, it is highly preferred around the globe for accomplishing marketing goals. This serves as a key point in gaining huge market demand.
Digitalization, AI, and cloud computing facilitates the global ABM market by elevating the automation task flow which influences the ABM market opportunities.
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The point-of-use water treatment system market is prepared with the main agenda to cover the following 20 points:
1. Market Size by Product Categories & Application 11. Demand Analysis (Revenue & Volume)
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3. Manufacturer Landscape 13. Competitor Analysis
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6. Top 10 End user Analysis 16. Supply Chain Analysis
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9. Mergers & Acquisition Analysis 19. Opportunity Analysis
10. Patent Analysis 20. Revenue and Volume Analysis
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