Custom Packaging Market - Forecast(2024 - 2030)

Report Code: FBR 0625 Report Format: PDF + Excel

Custom Packaging Market Overview:

Custom Packaging Market size is estimated to reach $37 billion by 2030, growing at a CAGR of 5.4% during the forecast period 2023-2030. Increasing demand for eco-friendly and sustainable packaging materials, rising e-commerce activities, growing consumer preference for customized packaging, and increasing demand for convenience are propelling the growth of the Custom Packaging Market.

With the growth of e-commerce, there is a higher demand for customized packaging that can help businesses differentiate their products and enhance the customer experience. In addition, custom packaging allows brands to create a unique and personalized experience for their customers by incorporating specific branding elements such as logos, colors and messaging. This increases brand awareness and recognition and creates a more memorable and engaging customer experience.

Market Snapshot:
Custom Packaging Market - Report Coverage:

The “Custom Packaging Market Report - Forecast (2023-2030)” by IndustryARC, covers an in-depth analysis of the following segments in the Custom Packaging Market.


By Material Type

  • Paper and Paperboard 

  • Plastic 

  • Glass 

  • Metal 

  • Others

By Packaging Type

  • Bottles 

  • Containers and Jars

  • Bags and Pouches 

  • Cartons and Boxes 

  • Envelopes 

  • Others

By End-Use Industry

  • Food and Beverages 

  • Personal Care and Cosmetics 

  • Healthcare and Pharmaceuticals 

  • Electronics 

  • Consumer Goods 

  • Logistics 

  • Others

By Geography

  • North America (U.S., Canada and Mexico) Europe (Germany, France, UK, Italy, Spain, Russia and the Rest of Europe), 

  • Asia-Pacific (China, Japan, South Korea, India, Australia & New Zealand and the Rest of Asia-Pacific), 

  • South America (Brazil, Argentina, Chile, Colombia and the Rest of South America) 

  • Rest of the World (Middle East and Africa).

Covid and Ukrainian Crisis Impact :

Due to the global economic crisis caused by the Covid pandemic, there is a mixed impact on the custom packaging market. On the one hand, the pandemic has increased demand for custom packaging due to the growth of e-commerce, and customized packaging helps businesses differentiate their products and enhance the customer experience. However, the pandemic has also led to supply chain disruptions and increased costs for custom packaging materials, making it more challenging for businesses to produce and distribute customized packaging. In addition, the pandemic had an overall economic downturn, which has reduced consumer spending and decreased demand for certain types of custom packaging.

The Ukraine-Russia conflict has disrupted the supply chain of raw materials used to produce packaging materials. Ukraine is a major exporter of paper and cardboard, widely used in the packaging industry. The war also disrupted the supply of raw materials and caused price fluctuations as most companies prohibited business operations in Russia.

Key Takeaways:

Fastest Growth of Asia-Pacific Region

Geographically, in the global Custom Packaging market share, Asia Pacific is analyzed to grow with the highest CAGR of 6.4% during the forecast period 2023-2030 owing to the rapidly growing e-commerce industry, the manufacturing sector, rising disposable incomes, and government initiatives to promote sustainable packaging.

Healthcare & Pharmaceuticals to Register the Fastest Growth

The Healthcare and pharmaceutical segment is estimated to grow with the highest CAGR of 6.1% during the forecast period, for the custom packaging market. The healthcare and pharmaceutical industries require specialized packaging solutions to protect products from contamination, degradation, and other potential hazards. These industries are highly regulated, with strict packaging materials, labelling; and product safety requirements which led to a demand for customized packaging solutions that meet these regulatory requirements.

Dominance of Plastic in the Custom Packaging Market

Plastic is the most widely used material in the custom packaging market due to its versatility, durability, cost-effectiveness, and convenience for consumers. Plastic materials are commonly used in various packaging applications, including food and beverages, healthcare & cosmetics; and are often more cost-effective than other materials like glass or metal. Technological advancements in the plastic industry, such as developing eco-friendly and biodegradable plastics, are driving demand for plastic packaging solutions.

Adoption of Paper & Paperboard Custom Packaging

The Paper and Paperboard segment is estimated to grow the fastest at a CAGR of 6.2% from 2023 to 2030. The rapid growth is due to a growing focus on sustainability in the packaging industry, and paper-based products are considered eco-friendlier and more sustainable than plastics. Technological advancements in the paper and paper board industry drive demand for high-quality, durable paper products. Moreover, regulatory requirements and increasing consumer demand for eco-friendly and sustainable packaging solutions are driving demand for paper and paperboard packaging.

Stringent Regulatory Requirements & Environmental Issues

Stringent regulatory requirements and environmental issues are significant restraints in the custom packaging market. The packaging industry is subject to strict product

safety, labeling, and ecological sustainability regulations, which can limit innovation and increase costs.

Additionally, there is a growing demand for sustainable and eco-friendly packaging solutions to address environmental issues such as pollution and greenhouse gas emissions.

Failure to address these concerns can result in reputational damage, decreased market share, and reduced profitability. According to the UN environment program, approximately 36% of all plastics produced are used in packaging and about 85% of them end up in landfills or as unregulated waste leading to pollution.

Key Market Players:

Product/Service launches, approvals, patents and events, acquisitions, partnerships and collaborations are key strategies adopted by players in the Custom Packaging Market. The top 10 companies in this market are listed below:

1. Owens Illinois Inc.

2. Salazar Packaging Inc.

3. Design Packaging Inc.

4. PrimeLine Packaging

5. DS Smith plc.

6. Elegant Packaging

7. International Packaging Inc.

8. Pak Factory Inc.

9. Smurfit Kappa Group

10. CB Packaging Ltd.

Scope of Report:

Report MetricDetails

Base Year Considered


Forecast Period




Market Size in 2030

$37 billion

Segments Covered

Material Type, Packaging Type End-Use Industry and Region

Geographies Covered

North America (U.S., Canada and Mexico), Europe (Germany, France, UK, Italy, Spain, Russia and the Rest of Europe), Asia-Pacific (China, Japan, South Korea, India, Australia, New Zealand and the Rest of Asia-Pacific), South America (Brazil, Argentina, Chile, Colombia and Rest of South America), Rest of the World (Middle East and Africa).

Key Market Players

1. Owens Illinois Inc. 

2. Salazar Packaging Inc. 

3. Design Packaging Inc. 

4. PrimeLine Packaging 

5. DS Smith plc. 

6. Elegant Packaging 

7. International Packaging Inc. 

8. Pak Factory Inc. 

9. Smurfit Kappa Group 

10. CB Packaging Ltd.

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1. Custom Packaging Market - Overview
    1.1. Definitions and Scope
2. Custom Packaging Market - Executive Summary
3. Custom Packaging Market - Comparative Analysis
    3.1. Company Benchmarking - Key Companies
    3.2. Global Financial Analysis - Key Companies
    3.3. Market Share Analysis - Key Companies
    3.4. Patent Analysis
    3.5. Pricing Analysis
4. Custom Packaging Market - Start-up Companies Scenario
    4.1. Key Start-up Company Analysis by
    4.1.1. Investment
    4.1.2. Revenue
    4.1.3. Venture Capital and Funding Scenario
5. Custom Packaging Market – Market Entry Scenario Premium
    5.1. Regulatory Framework Overview
    5.2. New Business and Ease of Doing Business Index
    5.3. Case Studies of Successful Ventures
6. Custom Packaging Market - Forces
    6.1. Market Drivers
    6.2. Market Constraints
    6.3. Market Challenges
    6.4. Porter's Five Force Model
    6.4.1. Bargaining Power of Suppliers
    6.4.2. Bargaining Powers of Customers
    6.4.3. Threat of New Entrants
    6.4.4. Rivalry Among Existing Players
    6.4.5. Threat of Substitutes
7. Custom Packaging Market – Strategic Analysis
    7.1. Value Chain Analysis
    7.2. Opportunities Analysis
    7.3. Market Life Cycle
8. Custom Packaging Market – By Material Type (Market Size – $Million/$Billion)
    8.1. Paper and Paperboard
    8.2. Plastic
    8.3. Glass
    8.4. Metal
    8.5. Others
9. Custom Packaging Market – By Packaging Type (Market Size – $Million/$Billion)
    9.1. Bottles
    9.2. Containers and Jars
    9.3. Bags and Pouches
    9.4. Cartons and Boxes
    9.5. Envelopes
    9.6. Others
10. Custom Packaging Market – By End-Use Industry (Market Size – $Million/$Billion)
    10.1. Food and Beverages
    10.2. Personal Care and Cosmetics
    10.3. Healthcare and Pharmaceuticals
    10.4. Electronics
    10.5. Consumer Goods
    10.6. Logistics
    10.7. Others
11. Custom Packaging Market – by Geography (Market Size – $Million/$Billion)
    11.1. North America
        11.1.1. The U.S.
        11.1.2. Canada
        11.1.3. Mexico
    11.2. Europe
        11.2.1. UK
        11.2.2. Germany
        11.2.3. France
        11.2.4. Italy
        11.2.5. Spain
        11.2.6. Russia
        11.2.7. Rest of Europe
    11.3. Asia-Pacific
        11.3.1. China
        11.3.2. India
        11.3.3. Japan
        11.3.4. South Korea
        11.3.5. Australia & New Zealand
        11.3.6. Rest of Asia-Pacific
    11.4. South America
        11.4.1. Brazil
        11.4.2. Argentina
        11.4.3. Chile
        11.4.4. Colombia
        11.4.5. Rest of South America
    11.5. Rest of the World
        11.5.1. Middle East
        11.5.2. Africa
12. Custom Packaging Market – Entropy
13. Custom Packaging Market – Industry/Segment Competition Landscape
    13.1. Market Share Analysis
        13.1.1. Market Share by Product Type – Key Companies
        13.1.2. Market Share by Region – Key Companies
        13.1.3. Market Share by Country – Key Companies
    13.2. Competition Matrix
    13.3. Best Practices for Companies
14. Custom Packaging Market – Key Company List by Country Premium
15. Custom Packaging Market - Company Analysis
    15.1. Owens Illinois Inc.
    15.2. Salazar Packaging Inc.
    15.3. Design Packaging Inc.
    15.4. PrimeLine Packaging
    15.5. DS Smith plc.
    15.6. Elegant Packaging
    15.7. International Packaging Inc.
    15.8. Pak Factory Inc.
    15.9. Smurfit Kappa Group
    15.10. ABOX Packaging
    15.11. ACG Ecopak
    15.12. CB Group
    15.13. Huhtamaki Oyj
    15.14. The Mondi Group plc
    15.15. The Box Factory Limited

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Custom Packaging Market is projected to grow at 5.4% CAGR during the forecast period 2023-2030.

Custom Packaging Market size is estimated to be $26 billion in 2023 and is projected to reach $37 billion by 2030

Top Companies in the Custom Packaging Market are Owens Illinois Inc., Salazar Packaging Inc., Design Packaging Inc., PrimeLine Packaging, DS Smith plc. and others.

Sustainable packaging, technological advancements, and increasing demand for personalized packaging are the major trends expected to shape the custom packaging market in the future.

Increasing demand for eco-friendly and sustainable packaging materials, rising e-commerce activities, growing consumer preference for customized packaging, and rising use of bio-plastics for packaging are the driving factors of the market.